Jacked, Inc. and NBC Sports Launch TV SPORTSTOP™ for ''Sunday Night Football'' Broadcasts
“NBCSports.com Play Action” Provides SNF Fans with a Personal Sportscaster Powered by Jacked’s Real-Time Two-Screen Interactivity
SANTA MONICA, Calif.--(BUSINESS WIRE)--Jacked, Inc.™ (www.jacked.com), developer of a new Webtop publishing platform designed to operate with broadcast media, expanded its partnership with NBC Sports and NBCSports.com to power NBCSports.com Play Action for “Sunday Night Football” broadcasts. The service is an extension of the Jacked SPORTSTOP™ created for NBC Sports’ Notre Dame football broadcasts. Jacked’s TVTOP™ publishing platform is a market leading technology and product that brings the power of the web to television via a multi-patent platform that combines a proprietary rich Internet application with a library of media, statistics, information, commerce, communication, community and advertising widgets. The company, which secured $6.5 million in venture funding earlier this year, has filed ten patents on the unique approach, designed as a real-time dynamic complement to the television broadcast experience.
Embracing the more than 102 million U.S. consumers watching television and surfing the web simultaneously, Jacked analyzes live broadcasts to aggregate and deliver contextually relevant content to online users in real-time. NBCSports.com users will be able to access a customizable dashboard and suite of fully configurable widgets synchronized with the live NBC broadcast to have an immersive viewing experience from anywhere in the world.
“With more than half of viewers using a PC or mobile device while watching TV, it’s clear that we don’t live inside the television box anymore,” said Bryan Biniak, CEO of Jacked. “Jacked is the perfect game companion, incorporating the abundance of content online to create a dynamic experience that’s relevant to what viewers are watching at that moment. This connection between the TV and PC is a powerful proposition that not only benefits consumers, but brands and networks alike because it keeps the viewers engaged. We are thrilled to launch our brand with NBCSports.com and look forward to providing 'Sunday Night Football' football fans with a viewing experience that will keep them coming back for more.”
“At NBCSports.com, we know that NFL fans are among the most demanding sports fans in the country,” said Perkins Miller, SVP Digital Media, NBC Sports & Olympics. “With this new offering from Jacked, they can have an even richer 'Sunday Night Football' experience with real-time scores and statistics, player bios and photos in sync with the broadcast, and the ability to chat with other NFL fans.”
Through the Jacked/NBC Sports partnership, viewers will be provided with an interactive companion to “Sunday Night Football” including fully configurable NFL dashboard with 19 unique widgets including real-time statistics and scores, in game photos from Getty Images and the Associated Press, Yahoo Flickr fan photos, player profiles, play-by-play, and chat. Jacked provides fans with complete control of their sporting experience with the convenience of everything on one page and the ability to customize and save their personalized dashboard for future games.
Through the Jacked experience, every football drive, every blocked pass, and every injury report is at consumers’ fingertips in real-time. Not just a football experience, Jacked plans to enable fans of all sports to “jack” into its enhanced networks, eventually moving beyond sports to embrace all of television. Jacked.com operates with broadcast media to combine the visual excitement of television with the limitless information available online in a single browser dashboard.
In addition to its deal with NBC Sports for “Sunday Night Football,” the Jacked SPORTSTOP on Jacked.com offers an immersive real-time broadcast companion for NBA, NFL and NCAA football games. Fans can look forward to support for NCAA Basketball and NHL games in the coming months.
This weekend, Redskins and Vikings fans can experience the Jacked SPORTSTOP on www.nbcsports.com/playction for Sunday Night Football at 8 p.m. EST when Washington takes on Minnesota at the Metrodome. On Sunday, Dec. 30, Jacked will be available for the faceoff between the Kansas City Chiefs and the New York Jets at 8:15 p.m. EST from Giants Stadium.
About Jacked, Inc.
Jacked™ is the developer of the first Webtop for broadcast media. The company’s initial product is the Jacked SPORTSTOP™, which provides sports fans with an immersive real-time broadcast companion. The SPORTSTOP is a unique browser-based virtual desktop that uses the company’s multi-patent technology allowing sports fans to customize and personalize their game experience according to their own tastes and interests through a dashboard of dynamic, content widgets, which they can add, delete, mix, match and resize. Jacked is a venture backed company with funding from Provenance Ventures, Core Capital Partners, and Gabriel Venture Partners. Jacked was founded in June 2006 and is based in Santa Monica, CA.
