SoMedia Expands Direct Channel and App Integrations to Include Yahoo! Commerce Central, Yahoo! Small Business, Campaign Monitor, Unbounce, Moz, Google Chrome Store, Wordpress and App Direct
Accelerates Integrations to Take Advantage of First Mover Opportunity
VANCOUVER, British Columbia--(BUSINESS WIRE)--SoMedia Networks (TSX-V:VID), the pioneer of scalable cloud-based video production solutions continues to aggressively execute on its market entry strategy within the large-scale online web services and SaaS marketing sector. Since its first integration with Web.com earlier this year SoMedia has now completed more than twelve integrations offering millions of businesses direct access to the Company's integrated ScalableVideo, VideoPlayer, and VideoAnalytics solutions.
“SoMedia continues to evolve to meet the needs of our partners’ business models and the growing demand for video production services”
SoMedia has completed integrations of its video platforms with: Web.com, Marketo, Yahoo! Commerce Central, Yahoo! Small Business, Moz, Serchen, Captera, Google Chrome Store, Unbounce, Campaign Monitor, Wordpress and App Direct.
The Company plans to accelerate the number of integrations it completes over the next several quarters to take advantage of its first mover status and growing demand for video production by businesses of all sizes. Integration efforts are focusing on SaaS marketing and business services in marketing automation, contact and sales management, email marketing, marketing optimization, SEO, content management, website builders, directories, and app marketplaces.
SoMedia's focus on re-engineering video production to provide scale, volume and reach has positioned ScalableVideo as the first solution capable of providing on demand video production to large-scale online web services and SaaS platforms. Customers of these platforms are able to easily order the production of custom business video content anywhere in North America, in any volume, with fourteen day turnaround, at the lowest price points. SoMedia's free customizable video players provide campaign management and viewer engagement features while advanced video analytics provide real-time video engagement data used to help tune video architecture plus provide data segmentation, video engagement, interaction scoring, and video ROI analysis.
“SoMedia continues to evolve to meet the needs of our partners’ business models and the growing demand for video production services,” stated Ben Pickering, President and co-CEO of SoMedia Networks. “Large scale online web services businesses and SaaS marketing platforms reach millions of marketers who are looking for video production solutions that seamlessly integrate with the platforms they already use. SoMedia is the first video production company to make scalability its core value proposition and the only company currently positioned to be able to provide a scalable solution to this market.”
“While we remain focused on reseller and enterprise opportunities, we see direct channel integrations as the future of SoMedia and online video production. Considering 93% of marketers plan to use video in online marketing sales and communications* we are strongly positioned to capitalize on the tremendous opportunity that lies ahead.”
SoMedia currently provides scalable video production services and integrated video marketing and analytics tools to online businesses through three channels: The Reseller Channel - a diversified base of web-marketing companies who resell video production services to small to medium sized businesses for internet marketing purposes; the Enterprise Channel – large scale agencies and corporate marketing departments who require enterprise-wide, on-demand video production services at scale; and most recently the Direct Channel of large online marketing and business services platforms which offer SoMedia’s solutions to their customers via applications and integrations.
*2013 Video Marketing Survey and Business Trends Report: Web Video Marketing Council
About SoMedia Networks
SoMedia Networks, the creator of Scalable Video, has reengineered how businesses access video content creation, production and deployment. The cloud-based SoMedia Platform allows businesses, brands and media to easily order the production of custom video content at scale and volume, anywhere, on demand, with rapid turnaround, and at a fraction of current costs.
SoMedia provides Scalable Video as an integrated solution to corporate partners, as a resale solution through thousands of web marketing firms and directly to digital agencies and millions of SMBs across North America. To learn more visit: www.somedia.net.
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