Certain Launches New Organization to Further Commitment to Customer Success
Customer–centric focus, training and services help customers meet and exceed business goals with events
SAN FRANCISCO--(BUSINESS WIRE)--Certain Inc., the leading provider of enterprise event management solutions, today announced a new Customer Success Organization with a charter to serve as the voice of the customer and ensure customer success. The new organization furthers Certain’s customer-centric focus, ensuring CMOs, marketing teams and event planners are deriving the greatest value from their event management investment and achieving the business goals they expect from their events.
“The new Customer Success Organization illustrates our commitment to our customers and provides a formal process for us to listen to our customers and provide the guidance, training, support and services designed to make our customers successful.”
“Customers are the focal point of our business at Certain, and we will continue to expand our efforts to help them achieve their business goals with events,” said Peter Micciche, CEO of Certain. “The new Customer Success Organization illustrates our commitment to our customers and provides a formal process for us to listen to our customers and provide the guidance, training, support and services designed to make our customers successful.”
As part of an expanded customer success commitment, Certain is focused on actively engaging with the user community launched last year, measuring and monitoring customer interactions and providing a vehicle to ensure that Certain is addressing the community’s needs. Additionally, Certain is expanding its certification offerings to include on-demand interactive training tutorials and specific instructor lead training sessions. These new offerings and the Customer Success Organization will give customers the knowledge they need to be successful not only with the Certain solution but in creating a strategy for their events that will help contribute to their company’s overall business goals and objectives.
About Certain: Powering Connections, Accelerating Business
Certain delivers the leading enterprise event management platform to personalize event experiences and provide meaningful connections that accelerate business. Certain integrates with marketing automation and CRM systems to help move prospects through the buying cycle faster; and the Certain Event Success Hub™ includes industry partners that extend event management capabilities. Our Lead Intelligence adds event-level interactions to not only track what attendees are doing, but also understand their actual interests in order to drive more personalized lead nurturing and effective sales follow-up.
The Certain platform enables attendee management, utilizes a mobile app to simplify and speed-up event registration and management, provides event branding as well as social and mobile participation, and facilitates 1-to-1 meetings that engage audiences and maximize event value for all participants. Headquartered in San Francisco, with offices in North America, Europe and the Pacific Rim, Certain is a strategic event partner to over 600 enterprise and event management companies. For more information please visit www.certain.com.