Samsung Milk Music “Put Your Spin on It” Ad Features John Legend, Iggy Azalea, Lady Antebellum and More
With more than 2 million downloads of Milk Music, new campaign spotlights the discovery journey of Samsung’s free music streaming service
DALLAS--(BUSINESS WIRE)--Samsung Telecommunications America, LLC (Samsung) today released the first commercial for Milk Music™ powered by Slacker, a free and ad-free* music streaming service that offers an effortless and entertaining way for Samsung users to enjoy the music they love and discover new, unexpected artists and songs. The new film features Milk’s signature navigation dial brought to life through various musical genres and showcases top artists including John Legend, Iggy Azalea with Charli XCX, Lady Antebellum, Chromeo, Childish Gambino, Cold War Kids and Little Dragon.
“Milk’s curated song library is a great way to discover music plus the ability to customize your experience gives users the control to listen to the artists they love.”
“Put Your Spin On It,” launches in cinema on July 4th, and tells the journey of music discovery through the unique Milk dial. The film features top artists taking over a life-sized dial of different musical genres. As the dial lands on each genre, a section lights up and one of the featured artists is shown performing their latest hit song.
“With over 2 million downloads in less than five months, Galaxy owners are enjoying the exclusive free music experience Milk offers,” said Todd Pendleton, Chief Marketing Officer at Samsung Telecommunications of America. “Milk’s curated song library is a great way to discover music plus the ability to customize your experience gives users the control to listen to the artists they love.”
Featured songs include the following:
- Childish Gambino: "3005" Rock
- Cold War Kids: "All This Could be Yours"
- Chromeo: "Come Alive"
- Iggy Azalea featuring Charli XCX: “Fancy”
- Lady Antebellum: “Long Stretch of Love"
- John Legend: "You & I"
- Little Dragon: "Klapp Klapp"
Milk creates a music experience that takes the work out of seeking and listening to new music and old favorites. The unique dial interface features more than 200 stations and 13 million songs at your fingertips – allowing you to quickly search through stations and genres with a simple turn of the dial. Milk is free and does not require a log-in to begin listening to music and browsing through millions of songs instantaneously.
Milk Music is available now exclusively for Galaxy consumers to download on Google Play on the Galaxy S® 5, Galaxy S® 4, Galaxy S® III, Galaxy Note® 3, Galaxy Note® II, Galaxy Mega™ and Galaxy S® 4 mini across all carrier versions, as well as Samsung’s latest tablets, including Galaxy Tab® S, Galaxy Note® Pro, Galaxy Tab® Pro and Galaxy Note® 10.1 – 2014 Edition.
Samsung, Milk Music, Galaxy, Galaxy S, Galaxy Note and Samsung Gear are all registered trademarks of Samsung Electronics Co., Ltd.
* Milk Music is ad-free for a limited time.
About Samsung Telecommunications America
Samsung Telecommunications America, LLC, (Samsung) a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets, wireless infrastructure and other telecommunications products throughout North America. For more information, please visit www.samsung.com.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 270,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.