Research and Markets: U.S. Equine Market, 2014-2017 Report on the $23 Billion Industry
DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/xsdg6d/u_s_equine) has announced the addition of the "U.S. Equine Market, 2nd Edition" report to their offering.
Estimating 2013 U.S. retail sales at $23.3 billion, the report estimates the size and composition of this hard-to-pinpoint market and forecasts growth trends. It also tracks the major marketers participating in the equine market and provides a bird's eye view of the major equine services. In sum, The U.S. Equine Market, 2nd Edition thoroughly documents competitive, new product and retail trends, as well as trends in equine owner demographics. Dozens of images of equine products and consumer ads are included.
The all-new U.S. Equine Market, 2nd Edition report pinpoints strategic directions for current and prospective marketers, with a forward-looking focus on high-growth product segments and market drivers. Covering both equine supplies and services, the report provides a comprehensive overview of the market, covering cross-market trends and opportunities through 2017. Among these: the impact of the recession and economic recovery; recent mergers and acquisitions; advertising and promotional trends including cause marketing; green initiatives; specialty diet products; condition-specific feeds and supplements; and non-traditional equine services such as equine massage and acupuncture.
Key Topics Covered:
Chapter 1: Executive Summary
Chapter 2: The Market
Chapter 3: Competitive Trends
Chapter 4: Marketing and New Product Trends
Chapter 5:Consumer Trends
For more information visit http://www.researchandmarkets.com/research/xsdg6d/u_s_equine