Coke, P&G, Audi and Microsoft Shortlisted for Inaugural Hubbie Awards
NEW YORK--(BUSINESS WIRE)--Coca-Cola, Procter & Gamble, Audi of America, and Microsoft are just some of the high-profile finalists vying for prizes in the first iteration of The Hubbies, a new awards program for digital marketers.
“With so many sophisticated tools at their disposal, there’s never been a more exciting – but also frightening – time to be a marketer”
P&G and its agency partner MSLGroup are shortlisted five times, for groundbreaking digital work around the CPG giant’s Oral-B, Scope, and Bounty brands. Coca-Cola also received five nominations, for its Coca-Cola Journey website, My Coke Rewards program, and individual recognition for Ashley Brown, global group director of digital comms and social media.
Other corporations and brands nominated include Audi, Microsoft, AIG, MilkPEP, Novartis, Dropbox, and Galderma, alongside digital service providers such as Huge, Social@Ogilvy, MSLGroup, Burson-Marsteller, Weber Shandwick, PMK-BNC, Allison+Partners, W2O Group, and Cision.
The Hub is a premier resource for news, reviews, tips and tools for today’s digital marketer. The Hubbies recognize excellence, innovation and creative strategies in social media, content marketing, data analytics, and digital communications.
“With so many sophisticated tools at their disposal, there’s never been a more exciting – but also frightening – time to be a marketer,” said Omar Akhtar, The Hub’s senior editor. “With The Hubbies, we hope to identify the people and brands that are truly changing the digital marketing landscape in ways no one had imagined before.”
Award categories for The Hubbies include Best Digital Agency, Best Real-Time Marketing, Influencer of The Year for Brand and Individual (both in association with Hubbies partner LinkedIn), Best Use of Video, and more. Click here for a complete list of finalists.