MINNEAPOLIS--(BUSINESS WIRE)--FISION Corporation (OTCQB: FSSN) has signed a Master Services Agreement with a Fortune global 500 company, one of the largest software and information technology services companies in the world.
The company initially deployed FISION’s cloud-based digital asset management and sales enablement technology solution across one of their subsidiaries, with plans to roll it out company wide.
“This client has more than two million companies around the world conducting more than a trillion dollars in transactions annually on their platform,” said FISION CEO Mike Brown, “and they turned to FISION to improve their local communications and sales process, better maintain brand and legal compliance across their business units, and enhance the agility of their marketing teams. They were an ideal candidate for our solution, and we look forward to deploying our software across the other divisions of their parent company.”
FISION has discovered that enterprise companies conducting large numbers of transactions with massive customer bases are having big problems keeping their digital assets organized so that they can be effectively used by sales and marketing teams. For this client, being able to locate current, on-brand assets and localized campaign materials for their sales reps across a global enterprise was virtually impossible.
Marketing teams were forced to sacrifice time and resources responding to one-off requests from the field, while the company’s sales and marketing leadership lacked visibility into the effectiveness of communications and campaigns. Adopting the FISION platform has turned this all around.
“Working closely with FISION, this customer established a new distributed marketing platform that resolves multiple issues that were limiting growth and market reach,” noted Jason Mitzo, chief revenue officer of FISION. “Marketing teams are now more agile in their communications, while being assured the right message will be delivered to the right audience at the right time. In sum, their sales teams are more effective than they’ve ever been because of FISION.”
By implementing the FISION platform, they have centralized all of their digital content and campaigns and created a hierarchy around which teams and team members can access certain pieces of content. Within the FISION platform lives a simple-to-use template builder that now empowers their teams to create relevant, on-brand communications quickly for email, mobile, print, social, and the web.
Those communications are tracked via robust reporting and analytics, and the multi-tiered, multi-tenant nature of the FISION platform provides deep visibility into every division, company-wide.
The new FISION customer joins the ranks of a number of other large enterprise and Fortune 500 companies who have begun to use the FISION platform. Other top tier customers include a global financial services company and a top global manufacturer of people movers.
“We have identified and solved major pain points for large enterprises in a way no one else has done before,” added Brown. “In fact, our technology is so innovative, we’ve received a patent for it. Customers like these just further validate our capabilities and our value proposition.”
About FISION Corporation
Founded in 2011, Minneapolis-based FISION is the nation’s leading provider of agile marketing software that simplifies collaboration across global organizations, and more effectively manages brand and marketing content. FISION allows marketing and sales teams to work better together by enabling them to more quickly and easily create, distribute and measure the performance of compelling, localized, on-brand communications. FISION’s patented technology brings unrivaled capabilities to clients across more than 20 countries, which includes some of the world’s largest corporations in healthcare, hospitality, financial/insurance, software, and technology.
Volerro Corporation, a wholly owned subsidiary of FISION, provides a SaaS platform that simplifies how enterprise teams create, refine and distribute content. By streamlining content production and team coordination, its cloud-based collaboration service eliminates ‘content chaos’ among product, brand, marketing, and creative teams. Volerro’s ReVu.Me cloud app allows team members to work on the same document in real-time with integrated chat and voice conferencing. For more information, visit www.volerro.com.
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