Global Luxury Perfume Market 2017-2021: Increase in Demand from Millennial Population - Research and Markets

DUBLIN--()--The "Global Luxury Perfume Market 2017-2021" report has been added to Research and Markets' offering.

The global luxury perfume market is forecast to grow at a CAGR of 8.33% during the period 2017-2021.

The report, Global Luxury Perfume Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

The latest trend gaining momentum in the market is product bundling. The high price of luxury perfumes is one of the key challenges for the market. Hence, vendors often use the strategy of product bundling to push products to customers who hold back their purchasing decision due to cost. Product bundling is basically a pricing strategy as per which two or more similar products are sold together for a substantially lower price.

In case of perfumes, the bundles are usually made out of a deodorant and a perfume belonging to the same brand; the deodorant is for regular use, and the perfume is for special occasions. Another common bundling strategy is to pair men's and women's perfumes together. Such bundles make ideal gifts for couples, and hence, tend to have high sales. Bundling basically allows vendors to offer cost-effective deals to customers.

Market Trends:

  • Product bundling
  • Innovative packaging and creatively shaped bottles to attract customers
  • Natural, customized, and unisex perfumes are trending in the market

Key vendors

  • Chanel
  • Estee Lauder
  • Guccio Gucci
  • Hermes
  • Ralph Lauren

Other prominent vendors

  • Annick Goutal
  • Baccarat
  • Clive Christian
  • Dior
  • DKNY
  • JAR
  • Jean Patou

Key Topics Covered:

Part 01: Executive Summary

Part 02: Scope Of The Report

Part 03: Research Methodology

Part 04: Introduction

Part 05: Market Landscape

Part 06: Market Segmentation By Distribution Channel

Part 07: Market Segmentation By End-User

Part 08: Geographical Segmentation

Part 09: Key Leading Countries

Part 10: Decision Framework

Part 11: Drivers And Challenges

Part 12: Market Trends

Part 13: Vendor Landscape

Part 14: Key Vendor Analysis

For more information about this report visit https://www.researchandmarkets.com/research/5df4ht/global_luxury

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Fragrances

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Fragrances