EDMONTON, Alberta--(BUSINESS WIRE)--Edmonton Entrepreneur, Author, and Rich Dad Advisor Darren Weeks announces the official launch of Black Rifle Coffee Company Canada (BRCC Canada) as the first global partner of Black Rifle Coffee Company (Salt Lake City, Utah) started by veterans and first responders. BRCC Canada offers a lifestyle brand for protectors (military, veterans, first responders, and RCMP detachments).
BRCC Canada products now available online include:
- 12 premium roast coffee blends (Just Black, Complete Mission Fuel, Blackbeards Delight, Beyond Black, Combat Cocoa Canister and distinct Canadian only blends).
- Monthly Subscription “Coffee Club” Membership.
- Daring merchandise (branded T-shirts, hats, hoodies and more).
Over 1.7 million Canadians have served in wars, according to Veteran Affairs Canada (VAC). BRCC Canada CEO Darren Weeks’ grandfathers served in World War II and the Korean War, and emphasized, “Canadians have always participated in important global missions. We’re proud to support our veteran community, who represent the values everyone strives to achieve: ‘integrity, respect, service and commitment, accountability, and teamwork’ (VAC).”
Canadian native and CEO Weeks added, “BRCC Canada will also hire Canadian veterans and Customer Service Representatives, and ship locally from Alberta.”
About Black Rifle Coffee Company Canada
Black Rifle Coffee Company Canada (BRCC Canada) is new, premium coffee enterprise in Canada, who is honoured to be the first global partner of Black Rifle Coffee Company (Salt Lake City, Utah). BRCC Canada offers a premium, roast-to-order coffee anyone can order online as an individual purchase or monthly subscription with home delivery. BRCC Canada supports two charities, Little Warriors and Warriors Heart Foundation, who will receive a portion of sales. BRCC Canada will continue to work closely with Black Rifle Coffee Company to maintain consistency in branding. https://blackriflecoffee.ca
About Darren Weeks
Darren Weeks is the CEO/Founder of Black Rifle Coffee Company Canada (BRCC Canada), CEO of Fast Track Group Canada (with PROFIT 100 and 200 rankings from 2010-2012), Author (The Art of Raising Capital) and Rich Dad Advisor to Robert Kiyosaki (Rich Dad Poor Dad). Weeks is now focused on growing new companies including: Black Rifle Coffee Company Canada, Hoffman Institute, Celestial Wine and Spirits, Ladder Lockdown Canada and Round Table Board Gamerie, and is on the Honorary Advisory Board of Warriors Heart Foundation.
