SEATTLE--(BUSINESS WIRE)--Visualant, Inc. (OTCQB: VSUL) – a provider of chromatic-based identification, authentication and diagnostic solutions, with its ChromaID™ technology, announced today that Phillip Bosua, currently a member of its Scientific Advisory Board, has become Chief Product Officer of the Company.
Bosua is an internationally recognized inventor and innovator. His expertise in lighting lead him to found LIFX (www.lifx.com) where he created the world’s first commercial smart light bulb. The 2014 crowdsourcing launch of his smart light bulb raised $1.3 million in six days and attracted $12 million in funding from Sequoia Capital (www.sequoiacap.com). His groundbreaking smart light bulb invention earned him the prestigious Edison Award (www.edisonawards.com) presented by Elon Musk to innovators who create products that have a positive impact on the world. In addition to his work with Visualant, Bosua founded RAAI, Inc., where he is continuing his innovative creation of new uses of light.
Visualant Founder and CEO Ron Erickson said, “Phil is a tremendous addition to the Visualant team. His knowledge of LEDs and light and innovative skills will make a significant contribution as we create a new breed of exciting and disruptive products.”
Bosua said, “I’m inspired by the potential impact of ChromaID in products that will have a far-reaching use in businesses, medical facilities and homes. We are already working on new consumer and business products that will have a significant impact.”
About Visualant, Inc.
Visualant™ is a public company whose shares trade under the stock symbol “VSUL.” The Visualant Spectral Pattern Matching™ (SPM) technology directs structured light onto a substance or material, through a liquid or gas, or off a surface, to capture a unique ChromaID™. A ChromaID can be used to identify, detect, or diagnose markers invisible to the human eye. ChromaID scanner modules can be integrated into a variety of mobile or fixed-mount form factors. The patented, award-winning technology is disruptive, making it possible to effectively conduct analyses in the field that could only previously be performed by large and expensive lab-based tests. For more information on Visualant, visit the company’s website at www.visualant.net.