2nd & Charles Continues Expansion in Alabama with Madison Store, Set to Open August 12

Fourth Alabama location to host grand opening events, live music, giveaways and more!

MADISON, Ala.--()--2nd & Charles management announced today plans to open a Madison outpost of the buy, sell, trade specialty store. Grand opening attendees can expect to enjoy photo opportunities with costumed characters; free balloon art, face painting, kids activities and games; giveaways; live music and more, all while exploring the offerings of the new store. The eclectic retailer, which specializes in trading books, video games, vinyl records, collectibles and more, is set to open on Saturday, August 12 and will be located at 8050 Highway 72 West. This 2nd & Charles addition joins the existing Alabama properties in Hoover and Dothan and comes on the tail of the new Oxford store, which opened on August 5.

Grand opening festivities will include a variety of fun for the whole family! Guests can register for giveaways and prizes throughout the day, including a $500 shopping spree or one of five 2nd & Charles giftcards, valued at $100 each. Kids can marvel at free age-appropriate activities, games and appearances by their favorite characters, and adults and kids alike can enjoy free face painting and balloon art. While perusing the vast, eclectic collection of offerings signature to all 2nd & Charles stores, visitors to the new Madison store will enjoy live local music and can even stop by the “I Love Bacon” food truck for a delicious lunch.

“What 2nd & Charles is poised to offer to the residents of Madison is far beyond that of an average bookstore,” said Melanie Smith, senior director of marketing. “Our store is chock full of hidden gems with one-of-a-kind offerings across nearly every genre, including pop culture, books, collectibles and electronics. Our guests always enjoy browsing the aisles and discovering treasures they didn’t know even existed!”

True to the retailer’s roots, this 2nd & Charles location will feature an area designed specifically for all things gaming. “The Arena” will include two large flat screens, gaming consoles and accessories for enthusiastic video game connoisseurs to test out. Dedicated gamers are encouraged to sign up for emails to receive exclusive store offers and invitations for the high-energy in-store gaming tournaments set up throughout the year.

2nd & Charles is more than a place for consumers to buy, sell and trade new and used books. The store also serves as a marketplace to purchase CDs, DVDs, video games, vinyl records, electronics and plenty more! This modern marketplace provides over 300,000 options of consistently refreshed in-store inventory and presents a place for customers to sell their own items to redeem cash or store credit.

For more information on the diverse offerings at 2nd & Charles, please visit 2ndandcharles.com. Individuals interested in employment through 2nd & Charles can submit an application at bam.taleo.net or email recruiting@2ndandcharles.com.

About 2nd & Charles:

2nd & Charles specializes in trading used books, audio books, CDs, DVDs, video games, game systems, vinyl records, collectibles, accessories and more. Stores buy and sell based on the condition and popularity of the product. The retailer currently has 32 store locations in 16 states. For more information, visit 2ndandcharles.com and follow 2nd & Charles on Facebook.

Contacts

BRAVE Public Relations
Jennifer Walker, 404-233-3993
jwalker@bravepublicrelations.com
or
Laurel Haislip, 404-233-3993
lhaislip@bravepublicrelations.com

Release Summary

2nd & Charles management announced today plans to open a Madison outpost of the buy, sell, trade specialty store.

Contacts

BRAVE Public Relations
Jennifer Walker, 404-233-3993
jwalker@bravepublicrelations.com
or
Laurel Haislip, 404-233-3993
lhaislip@bravepublicrelations.com