DUBLIN--(BUSINESS WIRE)--The "The Global Coffee Pods Market in 2017: The End of an Era?" report has been added to Research and Markets' offering.
Fresh ground coffee pods remain not only the fastest growing category of coffee, but of hot drinks in general. However, market maturity, high prices, intellectual property battles and sustainability concerns have started to cause this category to lose its lustre. Growth will still continue in pods' core markets, but at a more subdued rate than in the recent past, as the gatekeepers to the major pod systems try to fend off a wave of new entrants to the category.
The Global Coffee Pods Market in 2017: The End of an Era? global briefing offers an insight into to the size and shape of the Hot Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on both retail and foodservice.
Key Topics Covered:
- Key findings
2. Category Overview
- The years of double-digit pod growth are over
- Pods remain very much a developed world phenomenon
- The developed world will remain the core of the category
- Pods still playing a minor role in global consumption
- The US is the new global centre of pod sales
- The geographical picture should stay largely consistent
- Income growth is not a driver of pod sales, unlike for coffee overall
- Conclusions: Growth trends in pod coffee
- Convenience is the driving factor behind pod machines growth
- Pod machine sales are losing their edge over standard machines
- Is there a hard ceiling on pod machine sales?
- Most countries have not yet hit the peak
- Conclusion: There are four types of markets for pod machines
3. Pods and Income
- Pods are the most expensive type of coffee in all regions
- Pods are not an affordable option in most developing markets
- Wealth is important to pod consumption, but it is not everything
- USD30,000 seems to be the key threshold
- Brazil is the exception that proves the rule
- Pods as inferior goods: The case of Spain
- Conclusions: Pods and Income
4. Brand strategy
- JAB Holdings makes a run at Nestlé for global pod dominance
5. Brand Strategy
- Few areas escape the dominance of Nestlé or JAB
- Nescafé Dolce Gusto: Nestlé aims for the lower end of the price tier
- L'Or Espresso and JDE's Nespresso dilemma
- Caffisimo and the importance of branding in pods
- Grupo Nutresa: Can developing world companies beat Nestl é ?
- Private label brands are growing across the world
- Conclusions: Competitive landscape
6. Slowdown in North America
- Slowing growth in North America is shaking the category globally
- Unmet potential still exists in North America
- Keurig has not been able to follow up on its breakthrough machine
- Can anyone challenge Keurig's dominance?
- Prices have been falling since 2012
- Patent expiration freed the Keurig and Nespresso systems
- Commodification in action: The US
- Commodification in action, part 2: Café Royal in Western Europe
8. Future Outlook
- How can the consumer base of pods be expanded?
- The sustainability challenge
- Making pods more sustainable: Four main options
- Premiumisation: Embracing the third wave
- Super-premiumisation: Going for the very high end
- What new functionalities are possible for machines?
- Trends to look for in pods
For more information about this report visit https://www.researchandmarkets.com/research/753znv/the_global_coffee