The analysts forecast the retail market in China to grow at a CAGR of 9.64% during the period 2017-2021.
Retail Market in China 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
One trend in market is online and omni-channel trade. Omni-channel retailing has seen considerable adoption in the market, with more vendors realizing the vital role this channel plays in ensuring that a product gets maximum visibility. Omni-channel retailing uses a mix of distribution channels like retail stores, mobile stores, online stores, mobile app stores, and telephone sales for enhancing customer engagement. Retailers are focusing on integrating independent channels of sales.
One driver in market is premiumization. Premiumization has been one of the reasons for the growth of the retail market in China and refers to a market strategy adopted by retailers to try to get customers to buy more expensive products by presenting a proposition with a higher value by cross selling and upselling of the product. One of the factors that has encouraged premiumization is the increasing consciousness about health and food safety among consumers.
- GOME Electrical Appliances Holding
- Suning Yun Shang Group
Other prominent vendors
- A.S. Watson Group
- Bailian Group
- Costco Wholesale
- CR Vanguard
- Dashang Group
- Rainbow Shops
- Sun Art Retail
- Wumart Group
Key Topics Covered:
Part 01: Executive summary
Part 02: Scope of the report
Part 03: Research Methodology
Part 04: Introduction
Part 05: China: Country profile
Part 06: Market landscape
Part 07: Market segmentation by product categories
Part 08: Market segmentation by distribution channel
Part 09: Decision framework
Part 10: Drivers and challenges
Part 11: Market trends
Part 12: Vendor landscape
For more information about this report visit https://www.researchandmarkets.com/research/n3vgtb/retail_market_in