DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "India Household Insecticide Market Overview, 2016-2022" report to their offering.
"India Household Insecticide Market Overview, 2016-2022", Godrej Consumer Products, SC Johnson, Reckitt Benckiser and Jyothy Laboratories dominate the market with more than 80% market share.
Maxo of Jyothy Laboratories & Khatnil of Midas Hygiene has also gained momentum in some regions. Top players have successfully introduced innovative products in premium category under their flagship brands.
In household insecticide market, mosquito repellent category is dominant over cockroach & rat repellent category, simply because of the large population base of the country. Further in mosquito repellent category, there are two segments namely in-home segment and the other is personal & outdoor segment. In-home mosquito repellent category has been growing in the country from last many years but personal & outdoor category is still at a nascent stage with products like creams, lotions, patches, gels, etc.
All such innovative products are leading to a lot of impulse sales for household insecticide companies. Consumers have wide range of products starting from liquid vaporizers to low smoke coils, repellent cards to spray/aerosol, chalks and many more. Mosquito repellent cards are even cheaper than mosquito repellent coils and mats.
Single usage of these repellent cards would cost a consumer only one rupee. With globalization of various brands and increasing media coverage of household insecticide products, consumers are becoming more aware about these products and are adopting the usage of them in day to day life.
Key Topics Covered:
1. Executive Summary
2. Global Household Insecticide Market Outlook
3. India Household Insecticide Market Outlook
4. India Mosquito Repellent Market Outlook
5. India Cockroach & Rat Repellent Market Outlook
6. Company Profiles
- Dabur India Limited
- Godrej Consumer Products Limited
- Jyothy Laboratories Limited
- Reckitt Benckiser (India) Limited
- SC Johnson Products Private Limited
For more information about this report visit https://www.researchandmarkets.com/research/pc9jlz/india_household.