Samsung and MLB Virtual Reality Content Partnership Brings Fans Closer to the Game

New VR content will be available throughout the 2017 MLB season

RIDGEFIELD PARK, N.J.--()--Samsung Electronics America, Inc. and Major League Baseball (MLB) today announced a new phase of their partnership to provide fans a new virtual reality experience, offering immersive access to players, ballparks and key baseball moments throughout the remainder of the 2017 MLB Season. Through the multinational partnership, fans will be able to enjoy a series of over 20 immersive videos exclusively on the Samsung VR app, the brand’s premium virtual reality content service.

“Through our partnership with MLB, we’re taking sports entertainment to a new level as we continue to explore what’s possible with VR,” said Michael Schmier, vice president of content and services, Samsung Electronics America. “Now, with Samsung Gear VR, fans all over the world will be transported right into the action, gaining engaging access to baseball’s most exciting competitors, moments and ballparks, no matter where they are.”

The MLB VR series within the Samsung VR app will immerse fans into the action with select content experiences, bringing them face to face with some of their favorite players and offering unrivaled views of iconic ballparks. What’s more, fans will be plunged right into the season’s most exciting moments, which include All-Star events and the American League and National League Championship Series – all leading up to the World Series itself.

Additional select content will include interactive elements, such as player stats, fun facts, and stills and video to further elevate the experience. Content, which is being captured by Samsung’s Gear 360 cameras, will live exclusively within the Samsung VR app. Users can access the app while wearing the Samsung Gear VR powered by Oculus headset, which will provide them with a fully immersive virtual reality experience. Alternatively, they can browse and stream the 360-degree content on their Galaxy phones via the mobile app or online at SamsungVR.com.

In a reflection of MLB’s global appeal, the multinational partnership will make this VR content available to fans in Canada, Japan, Mexico, South Korea, Taiwan and U.S.A.

For more information, please visit https://news.samsung.com/us/.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA), is a recognized innovative leader in consumer electronics, mobile devices and enterprise solutions. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA is pushing beyond the limits of today’s technology and providing consumers and organizations with a portfolio of groundbreaking products in appliances, home entertainment, Internet of Things, mobile computing, smartphones, virtual reality, wireless infrastructure and wearables, in addition to offering leading content and services related to mobile payments, 360-degree VR video, customer support and more. Samsung is a pioneering leader in smartphones and HDTVs in the U.S. and one of America’s fastest growing home appliance brands. To discover more about Samsung, please visit www.samsung.com. For the latest Samsung news, please visit news.samsung.com/us and follow us @SamsungNewsUS.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.

Contacts

For Samsung Electronics America, Inc.
Kritika Bansal, 646-428-0616
samsungmobile@allisonpr.com

Contacts

For Samsung Electronics America, Inc.
Kritika Bansal, 646-428-0616
samsungmobile@allisonpr.com