AUSTIN, Texas--(BUSINESS WIRE)--Q2 Holdings, Inc. (NYSE:QTWO), a leading provider of secure, cloud-based digital banking solutions for community-focused financial institutions, announced today the receipt of the 2017 Innovation Award from NAFCU Services for Q2 SMART, a targeting and messaging platform that empowers FIs to unlock actionable customer insights and engage account holders at unprecedented levels using cutting edge behavioral analytics and machine learning technology.
The Innovation Award is the credit union industry’s most recognized awards competition for groundbreaking solutions. The annual competition highlights outstanding innovations that help credit unions thrive in an increasingly saturated financial services market. Q2 was selected for its Q2 SMART solution that advances the credit union industry.
“We are honored to receive an Innovation Award from NAFCU for the implementation of Q2 SMART,” said Matt Flake, CEO of Q2. “Q2 remains at the forefront of banking innovation, and Q2 SMART is a crucial tool for credit unions to deploy to unleash the power of their members’ data. What was once a mountain of untapped customer data is now the key to more meaningful conversations and growth with members.”
Built from the ground up by Q2 data scientists, Q2 SMART utilizes machine learning and unique statistical analysis to identify behavioral “traits” that help FIs anticipate customers’ needs and engage customers with better, more fitting product recommendations.
"An esteemed panel of judges chose Q2 SMART for its measurable impact on the credit union industry," said Randy Salser, president of NAFCU Services. "This Innovation Award is yet another example of why innovative credit unions are choosing to partner with Q2."
Dan Berger, NAFCU president and CEO, honored Q2 during the general session at NAFCU’s Annual Conference and Solutions Expo. For more information on the Innovation Awards, visit www.nafcu.org/innovationawards.
For more information on Q2 and Q2 SMART, visit www.q2ebanking.com.
About Q2 Holdings, Inc.
Q2 Holdings, Inc. (Q2) is a leading provider of secure, cloud-based digital banking solutions headquartered in Austin, Texas. Q2 is driven by a culture of partnership and dedication to empowering community-focused banks and credit unions with digital banking solutions that help them stand apart, scale smart and grow beyond with retail and commercial account holders. Q2’s solutions are designed to deliver a compelling, secure and consistent user experience on any device and enable customers to improve account holder retention and to create incremental sales opportunities. To learn more about Q2, visit www.q2ebanking.com.
About the NAFCU Services Innovation Awards:
NAFCU Services Corporation is a wholly-owned subsidiary of the National Association of Federally-Insured Credit Unions (NAFCU). NAFCU Services exists to connect innovative credit unions to the best industry partners. Our Preferred Partner Program has been supporting credit union success for over 40 years. Credit unions rely on NAFCU Services and our Preferred Partners for superior solutions in areas such as technology, security, risk management, operations, insurance, payments, and more. Combined, our partners' products serve virtually 100% of all credit unions. NAFCU Services selects only those companies that are highly qualified industry leaders, so that credit unions gain access to a vetted portfolio of providers they can trust. For more information, visit www.nafcu.org/nafcuservices and follow on Twitter.