ST. LOUIS--(BUSINESS WIRE)--Perficient, Inc. (NASDAQ: PRFT) (“Perficient”), the leading digital transformation consulting firm serving Global 2000® and other large enterprise customers throughout North America, today announced its agency, Perficient Digital, won one Platinum and two Gold honors for website development in the 2017 Hermes Creative Awards, which recognize the excellence and creativity of communications and marketing professionals worldwide.
Perficient Digital received a Platinum Award in the Mobile Website category for a site rebuild that serves Mohawk Flooring, the world’s largest manufacturer of flooring. The new site, which features product views using color swatches, allows customers to search Mohawk’s catalog by zip code to see which of the products are sold nearby. Perficient Digital enabled this seamless purchase path by creating a data bridge that combines every in-stock item and option with geolocation information to ease product distribution to customers.
Perficient Digital received a Gold Award in the Microsite category for a Fall 2016 Lookbook on behalf of Carhartt, the workwear clothing company. The microsite employs full-screen video, product and lifestyle galleries, macro-detail photography, animated GIFs, and insider quotes to showcase Carhartt’s seasonal inventory to fashion and news media and present stories of innovation related to each product.
Perficient Digital also won Gold in the Nonprofit category for redesigning TheHenryFord.org, the website of The Henry Ford indoor-outdoor museum complex in suburban Detroit. The website features more than 54,000 pages of rich visual design in a responsive customer experience across several channels and devices. Robust search tools simplify discovery of The Henry Ford’s 56,000 digital artifacts, and narratives and videos tell the story behind the artifacts, inventors, and inventions. As a result of Perficient Digital’s efforts, The Henry Ford increased online revenue by 24 percent, conversion rates by 19 percent, and online visits by 11 percent.
The Hermes Creative Awards honor creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, public relations firms, graphic design shops, production companies, web and digital creators, and freelancers. The international awards are administered and judged by the Association of Marketing and Communications Professionals (AMCP).
“We are extremely proud of the recognition from the AMCP, and we deeply appreciate the continued high regard from the communications and marketing communities represented by these awards,” said Jay Gaines, agency general manager. “Perficient Digital’s success is rooted in its ability to couple our brilliant creative skills with the deep, broad technical expertise required for implementation. The Hermes Creative Awards further prove our agency’s ability to deliver beautiful and effective customer experiences for our clients.”
In addition to the Hermes Creative Awards, the Carhartt microsite received a 2016 Online Media and Advertising Award, The Henry Ford site was honored with a 2016 WebAward, and both projects were recognized at the 2017 Internet Advertising Competition awards and 2017 Mid-Michigan Creative Alliance ADDY awards.
Perficient Digital comprises more than 350 digital and brand strategists, designers, marketers, data analysts, and developers who blend the strategic imagination of a digital agency with the deep technical acumen of Perficient’s established consultancy to deliver exceptional customer experiences.
Perficient is the leading digital transformation consulting firm serving Global 2000® and enterprise customers throughout North America. With unparalleled information technology, management consulting, and creative capabilities, Perficient and its Perficient Digital agency deliver vision, execution, and value with outstanding digital experience, business optimization, and industry solutions. Our work enables clients to improve productivity and competitiveness; grow and strengthen relationships with customers, suppliers, and partners; and reduce costs. Perficient's professionals serve clients from a network of offices across North America and offshore locations in India and China. Traded on the Nasdaq Global Select Market, Perficient is a member of the Russell 2000 index and the S&P SmallCap 600 index. Perficient is an award-winning Platinum Level IBM business partner, a Microsoft National Service Provider and Gold Certified Partner, an Oracle Platinum Partner, an Adobe Premier Partner, and a Platinum Salesforce Consulting Partner. For more information, visit www.perficient.com.
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