DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Global Gift Cards and Incentive Cards Market Intelligence Databook for 20 Countries - Market Size and Forecast (2012-2021)" report to their offering.
This is a bundled offering, combining 20 countries. This is a data centric report, primarily consisting of charts and tables. This report provides a detailed data centric analysis of global gift cards market, covering over 30+ market segments and sub-segments for each of the 20 countries.
Drawing from proprietary survey results, this report provides in-depth analysis of opportunities in both open loop and closed loop prepaid gift card categories. Assesses consumer behaviour by type of consumer (retail and corporate), gifting occasion, card type (paper, plastic, digital), and market share by retail categories.
This report also provides detailed market dynamics of corporate incentive cards, broadly segmented in two categories - consumer incentive card and employee/partner incentive card. It details market size and forecast at category level, by functional attribute (open loop and closed loop), and by corporate consumer segments (small scale business, mid-size business, and enterprise business).
Reasons to Buy:
- Understand market opportunity, key trends and drivers along with five-year forecast (2012-2021) for gift cards, incentive cards, and overall prepaid card industry.
- Identify growth segments and target specific opportunities to formulate your prepaid cards strategy; assess market specific key trends and risks in prepaid cards industry.
- Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through prepaid cards.
Gain insights into market attractiveness relative to other global
markets through the author's proprietary Prepaid Cards Industry
Attractiveness and Risk Index.
Key Topics Covered:
1 About this Report
2 China Prepaid Card Industry Market Attractiveness
3 China Open Loop Prepaid Card Future Growth Dynamics, 2012-2021
4 China Closed Loop Prepaid Card Future Growth Dynamics, 2012-2021
5 China Prepaid Card Consumer Usage Trends
6 China Open Loop Prepaid Card Retail Spend Dynamics
7 China Gift Card Market Size and Forecast, 2012-2021
8 China Consumer Incentive and Loyalty Prepaid Card Market Size and Forecast, 2012-2021
9 China Employee/Partner Incentive Prepaid Card Market Size and Forecast, 2012-2021
10 Further Reading
For more information about this report visit http://www.researchandmarkets.com/research/dttcqk/global_gift_cards