“Surrounding” the Customer - Soft Surroundings Seeks Improved Customer Experience and Profits with JDA

Omni-channel retailer selects JDA to replace manual spreadsheet-based merchandise planning processes; to improve assortments and boost profitability

SCOTTSDALE, Ariz.--()--JDA Software Group, Inc. today announced that omni-channel fashion retailer Soft Surroundings has selected JDA® Enterprise Planning and JDA Allocation to replace manual spreadsheet-based merchandise planning processes to deliver more customer-centric assortments and maximized profitability.

Soft Surroundings is a woman’s lifestyle retailer based in St. Louis, Mo. Its goal is to ensure that customers maintain their unique sense of style without sacrificing comfort. Primarily using spreadsheet-based planning, Soft Surroundings realized it needed to overhaul this manual process to fuel growth and improve sales across all channels.

“We have experienced significant growth in our stores, and were fast finding that our traditional spreadsheet-based approach did not give us the real-time view into store performance, so we were operating more on gut feel, and needed much more visibility into how our customers shop and what they purchase,” said Laura Barrett, senior vice president of operations, Soft Surroundings. “We selected JDA Enterprise Planning and JDA Allocation to take us to the next level of omni-channel retail planning, giving us the ability to plan while optimizing inventory and maximizing profitability.”

Soft Surroundings, a true omni-channel retailer, with catalog, ecommerce and stores, will leverage JDA retail planning solutions to best serve their customers, regardless of what channel they shop in. Leveraging JDA Allocation, Soft Surroundings can custom-tailor its merchandise, all the way down to size, based on the way consumers shop its stores. Further, Soft Surroundings will be able to ensure that the correct amount of merchandise is being distributed within the correct channel or location, leading to better inventory levels, reduced out-of-stocks, and improved customer satisfaction. In tandem, JDA Enterprise Planning will help Soft Surroundings create sales and inventory goals that will help them boost sales, while minimizing financial risk across the channels in which they operate.

“More and more, retailers need to focus on strategically managing every activity, keeping financial goals in mind to remain profitable in a competitive omni-channel environment,” said Jim Prewitt, vice president, industry strategy, JDA. “With JDA, Soft Surroundings will be able to develop merchandising strategies customized to each channel, varying assortments for promotions and new store openings based on demand. This will help them improve margins, reduce markdowns and lost sales, and increase distribution flexibility to each store.”

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About JDA Software Group, Inc.

JDA Software is the leading provider of seamless supply chain planning and execution solutions for retailers, manufacturers, logistics providers and wholesale distributors. Our unmatched solution portfolio enables our clients to reduce costs, increase profitability and improve visibility so they can deliver on customer promises every time. More than 4,000 global customers run JDA, including 73 of the top 100 retailers, 71 of the top 100 consumer goods companies, and 13 of the top 16 3PLs. With JDA, you can plan to deliver. www.jda.com

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“JDA” is a trademark or registered trademark of JDA Software Group, Inc. Any trade, product or service name referenced in this document using the name “JDA” is a trademark and/or property of JDA Software Group, Inc.

Contacts

JDA Software Group, Inc.
Jolene Peixoto, +1 978-475-0524
Director, Corporate Communications
jolene.peixoto@jda.com

Contacts

JDA Software Group, Inc.
Jolene Peixoto, +1 978-475-0524
Director, Corporate Communications
jolene.peixoto@jda.com