Bluesun Signs Reseller Agreement to Expand iPipeline’s Market Share in Canada

Canadian Insurers to Benefit by Aligning Advisor and Consumer Tech Strategies with iPipeline’s Innovative Solutions

EXTON, Pa.--()--iPipeline® – a leading provider of cloud-based software solutions for the life insurance industry – today announced Bluesun, a leading provider of software solutions to the Canadian financial services industry, has become the exclusive reseller and implementation partner of iPipeline’s iGO e-App®, DocFast® e-Delivery, Illustrations, and XRAE® health class rating solutions for the Canadian marketplace. Bluesun currently handles more than 70 percent of all Canadian life insurance business from the independent channel. This relationship signals iPipeline’s and Bluesun’s commitment to provide the best in marketing, selling and processing solutions to the Canadian market.

“We have decades of experience in creating and delivering innovative technologies that move the needle for top carriers, distributors, and financial institutions in the US. While we are not strangers to the Canadian marketplace, it is important to align ourselves with Bluesun, who has extensive industry experience in life insurance and mutual fund software solutions, to collaborate with us on implementations,” said Tim Wallace, CEO, iPipeline. “iPipeline’s 2016 Canadian Insurance Summit was well attended in Toronto by top Canadian industry executives and allowed us to deeply explore the market. Our ideas and solutions were embraced, and the level of receptivity compelled us to engage the best software company in Canada to resell our solutions. We are excited about the reseller agreement and looking forward to working with Bluesun in Canada.”

“iPipeline has laid the groundwork in the US, which can ultimately enable Canadian insurers and financial institutions to achieve new efficiencies, greater productivity, and accelerated growth. The market is ripe for innovation in Canada, and today’s millennial advisors and consumers are asking for next-gen technology,” said Mike Donati, President and CEO, Bluesun. “Technological change is inevitable with increasing competition, so the industry is strategically focused on modernizing how insurance and financial products are sold and processed. The use of data and improved software can result in better risk assessment and pricing models, and this all drives growth. By taking iPipeline’s solutions into the Canadian marketplace, Bluesun can support this positive outcome.”

To learn how you can explore iPipeline’s diversified solutions to support your key business needs and improve the advisor and consumer experience in Canada, email info@bluesun.ca or call 1 (877) 565-1828.

About Bluesun

Bluesun is a leading provider of software solutions to the financial services industry. Our mission is to deliver painless software solutions to its clients. This means easy-to-use, intuitive software, with hassle-free installation and responsive, class-leading service. Today, Bluesun handles more than 70 percent of all Canadian life insurance business in the independent channel. Bluesun was founded in 2001 and is headquartered in Burlington, Ontario. For more information, visit www.bluesun.ca.

About iPipeline

iPipeline is a leading provider of cloud-based software solutions for the life insurance industry. Through our SaaS solutions, we accelerate and simplify insurance sales, compliance, operations and support. We provide process automation and seamless integration between every participant in the life insurance industry including carriers, agents (such as financial advisors and independent insurance agents), distributors (such as banks, broker-dealers and general agencies) and consumers. Our innovative solutions enable automated processing for pre-sales, new business and underwriting, point-of-sale execution of applications, post-sale support, reporting, consumer delivery and agency management.

iPipeline provides the process automation and seamless integration needed on a global basis to make a sale by aggregating more than 120 carriers, 875 distributors and financial institutions, and their producers and licensed advisors in a cloud-based environment. With headquarters in Exton, Pennsylvania, iPipeline has locations in Cheltenham (UK), Fort Lauderdale, Huntersville, Philadelphia, Pleasanton, Salt Lake City, and Vancouver. Visit www.ipipeline.com.

Contacts

For iPipeline:
Lisa Shea
Marketing
484-870-6234
lshea@ipipeline.com

Release Summary

Bluesun, a leading provider of software solutions to the Canadian financial services industry, has become the exclusive reseller and implementation partner of iPipeline’s solution in Canada.

Contacts

For iPipeline:
Lisa Shea
Marketing
484-870-6234
lshea@ipipeline.com