Pet Supplements Market in the U.S., 2017 Edition - Research and Markets

DUBLIN--()--Research and Markets has announced the addition of the "Pet Supplements Market in the U.S., 6th Edition" report to their offering.

For quite a few years now the pet market's overall focus on wellness has led to many pet owners to pay a lot more attention to their pets' nutrition, scrutinizing ingredients and seeking out premium quality products to ensure that their pets stay healthy and happy. Pet owners are reading ingredient lists, inspecting nutritional claims, and growing more and more aware of how a pet's diet can impact a host of health conditions, including age- and obesity-related issues, anxiety, skin and coat issues, and energy levels.

"Pet Supplements in the U.S., 6th Edition" report is a detailed examination of how this wellness trend is playing out in the pet supplements market as marketers seek new ways to make supplements an integral part of their pets' wellness routines. With sales of $580 million in 2016, up 3.5% from the previous year, the pet supplements market is expected to show moderate but steady growth for the foreseeable future, bolstered by a continued focus on health and nutrition in the overall pet market.

Pet supplement marketers are competing against a full court press by marketers of functional treats and foods, which are attempting to draw sales away from pet supplements as pet owners seek out ways to address their pets' nutritional needs in more convenient and pet-pampering formats. Condition-specific formulations abound on pet food shelves, and the pet supplements market is responding via new products that provide relief from a range of health issues. Many incorporate ingredients borrowed from human supplements, with digestive health, joint health, anxiety, and brain health among the top sellers.

In addition to these condition-specific products, the survey results show that pet owners are attracted to supplements that are made in the U.S. and those with natural/organic ingredients. The report also examines cutting-edge ingredients including cannabidiol (CBD), whose efficacy some pet owners applaud despite hesitance on the part of veterinarians and the National Animal Supplements Council (NASC).

Key Topics Covered:

1 Executive Summary

2. The Market

3. The Marketers

4. Marketing & New Product Trends

5. Retail Trends

6. Consumer Trends

Companies Mentioned

  • Garmon Corp./Naturvet
  • Herbsmith
  • Naturvet
  • Pet Naturals of Vermont
  • Petco
  • Petsmart
  • Target
  • Tractor Supply Co
  • Tropiclean
  • Vetriscience
  • Walmart

For more information about this report visit http://www.researchandmarkets.com/research/nbhb9g/pet_supplements

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Related Topics: Pet Care and Services

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Related Topics: Pet Care and Services