DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Analyzing the Digital Media Industry in United States 2017" report to their offering.
Digital media is one sub sector of the media industry that has witnessed immense growth in recent years and is expected to continue this trend in the coming years as well. Streaming appears to be latest trend that has been prevalent across the US digital music industry and it is expected to continue its edge over digital downloads in the coming years as well.
The steady progressive growth of the US digital media industry can largely be attributed to increased time invested by consumers on digital media and brands' along with surplus comfort with allocating budgets to digital formats, especially on digital video.
The report begins with a brief profile of the media industry in the United States. The media industry is analyzed through an industry overview, analysis of market growth by value, industry segmentation and an industry forecast.
Digital media in the United States is analyzed through an industry definition, industry overview, market growth analysis and an industry segmentation.
An analysis of the major industry players is carried out through corporate analysis, financial analysis and a SWOT analysis. Players analyzed include stalwarts like Amazon.com, Apple Inc., Facebook, Google and many others. The report analyzes over 15 leading players of the industry.
Key Topics Covered:
A. Executive Summary
B. Introduction to the Media Industry in the United States
C. Digital Media in the United States
D. Digital Media Industry in the US: Porter's Five Forces Strategy Analysis
E. Digital Media Industry in US: Forecast
F. Analysis of Major Industry Players
- Amazon.com, Inc.
- Ancestry.com Inc.
- Apple Inc.
- Facebook, Inc.
- Google Inc.
- Groupon, Inc.
- IAC/InterActiveCorp (IAC)
- Microsoft Corporation
- Netflix, Inc.
- News Corporation
- Sony Corporation
- The New York Times Company
- The Walt Disney Company
- Verizon Communications Inc.
- Yahoo Inc.
- Zynga Inc.
For more information about this report visit http://www.researchandmarkets.com/research/z3f7pm/analyzing_the