MINNEAPOLIS--(BUSINESS WIRE)--Regis Corporation (NYSE:RGS), a leader in the haircare industry, announced today the appointment of Rachel Endrizzi to the role of Chief Marketing Officer, effective immediately. In this role, Ms. Endrizzi will report to the Company’s CEO and oversee the integrated marketing, brand management and communications strategy, including efforts to improve the guest experience and revenue growth across Regis’ brands.
“Rachel is a 13-year veteran of Regis who will bring a fresh perspective and a creative, passionate approach to our marketing,” said Hugh Sawyer, President and CEO of Regis Corporation. “Rachel has extensive domain knowledge and an understanding of the balance that is required between national and local market marketing. She is committed to elevating our guest experience and building loyalty for Regis’ brands.”
Ms. Endrizzi joined Regis Corporation in 2004 and most recently served as Vice President, Branding and Marketing Communications, and has held the role of Interim Chief Marketing Officer since February. Throughout her tenure with the company, Ms. Endrizzi has overseen brand marketing for all Regis brands in North America, including SmartStyle, Supercuts, First Choice Haircutters, Regis Salons and Cost Cutters, as well as the company’s media relations. Ms. Endrizzi has more than 20 years of experience in marketing, advising well-known brands such as Polaris, Tresemme/Alberto-Culver and Famous Footwear. Prior to joining Regis Corporation she was Vice President, Management Supervisor at Campbell Mithun.
“I am thrilled to assume this role at such a critical juncture for Regis,” said Ms. Endrizzi. “We have a tremendous opportunity to further solidify our brand positioning, attract new guests and accelerate revenue growth. I intend to take the steps necessary to lead our marketing team to achieve higher levels of performance.”
“Rachel is a kindred spirit who recognizes the competitive landscape and loves to win as much as I do,” added Mr. Sawyer.
About Regis Corporation
Regis Corporation (NYSE:RGS) is the leader in beauty salons and cosmetology education. As of March 31, 2017, the Company owned, franchised or held ownership interests in 9,217 worldwide locations. Regis’ corporate and franchised locations operate under concepts such as Supercuts, SmartStyle, MasterCuts, Regis Salons, Sassoon Salon, Cost Cutters and First Choice Haircutters. Regis maintains ownership interests in Empire Education Group in the U.S. and the MY Style concepts in Japan. For additional information about the Company, including a reconciliation of certain non-GAAP financial information and certain supplemental financial information, please visit the Investor Information section of the corporate website at www.regiscorp.com. To join Regis Corporation’s email alert list, click on this link: http://www.b2i.us/irpass.asp?BzID=913&to=ea&Nav=1&S=0&L=1
This press release may contain “forward-looking statements” within the meaning of the federal securities laws, including statements concerning anticipated future events and expectations that are not historical facts. These forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements in this document reflect management’s best judgment at the time they are made, but all such statements are subject to numerous risks and uncertainties, which could cause actual results to differ materially from those expressed in or implied by the statements herein. Such forward-looking statements are often identified herein by use of words including, but not limited to, “may,” “believe,” “project,” “forecast,” “expect,” “estimate,” “anticipate,” and “plan.” In addition, the following factors could affect the Company’s actual results and cause such results to differ materially from those expressed in forward-looking statements. These factors include the continued ability of the Company to evolve and execute our strategy and build on the foundational initiatives that we have implemented; the success of our stylists and our ability to attract, train and retain talented stylists; our ability to sell company-owned salons to franchisees; performance of our franchisees; changes in regulatory and statutory laws; our ability to manage cyber threats and protect the security of sensitive information about our guests, employees, vendors or Company information; changes in tax exposure; the effect of changes to healthcare laws; reliance on management information systems; financial performance of Empire Education Group; reliance on external vendors; consumer shopping trends and changes in manufacturer distribution channels; competition within the personal hair care industry; changes in interest rates and foreign currency exchange rates; failure to standardize operating processes across brands; the ability of the Company to maintain satisfactory relationships with certain companies and suppliers; the continued ability of the Company to implement cost reduction initiatives; compliance with debt covenants; changes in economic conditions; changes in consumer tastes and fashion trends; or other factors not listed above. Additional information concerning potential factors that could affect future financial results is set forth in the Company’s Annual Report on Form 10-K for the year ended June 30, 2016. We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. However, your attention is directed to any further disclosures made in our subsequent annual and periodic reports filed or furnished with the SEC on Forms 10-K, 10-Q and 8-K and Proxy Statements on Schedule 14A.