UnitedHealthcare Donates Hasbro's NERF ENERGY Game Kits to Liberty Elementary School Students to Encourage Physical Activity

  • Initiative is a collaboration between Hasbro and UnitedHealthcare, featuring Hasbro's NERF products, that aims to help reduce youth obesity through "exergaming" and health education
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UnitedHealthcare donates NERF ENERGY Game Kits to encourage Liberty Elementary fifth-graders to combine physical activity with "exergaming" app (Video: Joe Serkoch).

PITTSBURGH--()--UnitedHealthcare delivered approximately 145 NERF ENERGY Game Kits, a limited-release game that tracks physical activity and rewards kids for being active, to fourth- and fifth-grade students at Liberty Elementary School today. The donation is part of a national initiative between Hasbro and UnitedHealthcare, featuring Hasbro’s NERF products, that encourages young people to become more active through “exergaming.”

Throughout 2017, UnitedHealthcare will deliver a total of 10,000 NERF ENERGY Game Kits to elementary schools and community organizations across the country, enabling children ages six to 12 to receive the kits at no cost.

About UnitedHealthcare
UnitedHealthcare is dedicated to helping people nationwide live healthier lives by simplifying the health care experience, meeting consumer health and wellness needs, and sustaining trusted relationships with care providers. The company offers the full spectrum of health benefit programs for individuals, employers, military service members, retirees and their families, and Medicare and Medicaid beneficiaries, and contracts directly with 1 million physicians and care professionals, and 6,000 hospitals and other care facilities nationwide. UnitedHealthcare is one of the businesses of UnitedHealth Group (NYSE: UNH), a diversified Fortune 50 health and well-being company. For more information, visit UnitedHealthcare at www.uhc.com or follow @myUHC on Twitter.

About Hasbro
Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, LITTLEST PET SHOP and MAGIC: THE GATHERING, as well as premier partner brands. The Company's Hasbro Studios and its film label, Allspark Pictures, are building its brands globally through great storytelling and content on all screens. Through its commitment to corporate social responsibility and philanthropy, Hasbro is helping to make the world a better place for children and their families. Learn more at www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).

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Contacts

UnitedHealthcare
Jocelyn Parker, 952-931-4265
jocelyn.parker@uhc.com

Release Summary

UnitedHealthcare delivered approximately 145 NERF ENERGY Game Kits to fourth- and fifth-grade students at Liberty Elementary School today.

Contacts

UnitedHealthcare
Jocelyn Parker, 952-931-4265
jocelyn.parker@uhc.com