Lottery Benchmarking Report - 2016/2017 Edition - Research and Markets

DUBLIN--()--Research and Markets has announced the addition of the "Lottery Benchmarking Report - 2016/2017 edition" report to their offering.

The 2016/2017 study again provides a wealth of information on lottery-specific industry benchmarks far beyond sales comparisons.

The 2016/2017 edition again includes a large number of analyses of the Internet/digital segments. Since social media and networks, such as Facebook, and social gam(bl)ing are becoming more and more important, we again include analyses of activities and successes of lotteries in social media.

Key Topics Covered:

1 Introduction and overall trends

2 Total sales benchmarks

3 Lotto sales benchmarks

4 Betting sales benchmarks

5 Instant lottery sales benchmarks

6 Keno sales benchmarks

7 VLT sales benchmarks

8 Retail channel benchmarks

9 Internet and digital channels benchmarks

10 Social media benchmarking - Facebook, Twitter

11 Overall cost benchmarks

12 Marketing benchmarks

13 Human resource benchmarks

14 Prizes/Payout benchmarks

15 IT and data communications costs benchmarks

16 Retailer commission benchmarks

17 Methodology

18 List of exhibits

Companies Mentioned

- Facebook

- Twitter

- YouTube

For more information about this report visit http://www.researchandmarkets.com/research/blchf8/lottery

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Related Topics: Gambling

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Related Topics: Gambling