BOCA RATON, Fla.--(BUSINESS WIRE)--3Cinteractive, a leading provider of mobile marketing services, today announced it will leverage its Switchblade™ platform to drive mobile coupon redemption and brand engagement for Total Wine & More, the country’s largest independent retailer of fine wines.
Consumers have come to depend on their mobile devices to provide seamless experiences with brands, and brands reap the benefits when they deliver on these expectations.
Total Wine & More has teamed up with 3C to do just that – delivering digital coupons through email that can easily be added to the customer’s mobile wallet for in store redemption, as well as creating persistent brand exposure on the customer’s mobile device. The results from a two-city pilot were so successful it is now being rolled out to more cities nationwide.
“We are thrilled to deliver a mobile wallet experience that drives value for the Total Wine & More customer and allows the brand to seamlessly deliver offers across channels,” stated Mike FitzGibbon, President of 3Cinteractive. “We look forward to continuing to drive an innovative partnership with Total Wine & More.”
Driven by a team with dynamic technical and strategic expertise, 3C empowers leading brands and retailers to develop deeper, more valuable relationships with their customers. Through its mobile marketing services, 3C extends the connection between customers and brands, driving increased loyalty, brand awareness, and results. To learn more visit 3c.com
About Total Wine & More
Total Wine & More is America’s Wine Superstore® — a four-time national retailer of the year award winner and the country’s largest independent retailer of fine wines, spirits and beer. Started in 1991 when brothers David and Robert Trone opened a small store in Delaware, Total Wine currently operates more than 150 superstores across 20 states with more than 20 additional stores planned for 2017. For more information about Total Wine & More please visit http://www.totalwine.com.