Arby’s Sells More Gyros Than Any Restaurant in America, Introduces Traditional Greek Version in Attempt to Sell Even More

Traditional Greek Gyro joins Roast Beef and Turkey Gyros on the Arby’s menu

Arby's Traditional Greek Gyro features a blend of beef, lamb and Mediterranean spices sliced from a spit rotisserie and placed on a warm flatbread with lettuce, tomatoes, red onions, tzatziki sauce and Greek seasoning. (Photo: Business Wire)

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ATLANTA--()--In 2014, Arby’s became the largest restaurant chain ever to offer the hard-to-pronounce yet equally delicious Mediterranean sandwich known around the world as the gyro. The Roast Beef and Turkey Gyros were an instant hit with Arby’s guests, so much so that Arby’s now sells 27 million gyros per year, more than any restaurant in America.

What’s better than selling 27 million gyros? Selling more than 27 million gyros. To accomplish this, Arby’s today announced the addition of the Traditional Greek Gyro to the menu for a limited time. Arby’s Traditional Greek Gyro features a blend of beef, lamb and Mediterranean spices sliced from a spit rotisserie and placed on a warm flatbread with lettuce, tomatoes, red onions, tzatziki sauce and Greek seasoning.

We’ve been selling amazing gyros for two years, but it turns out gyros started in Greece, not Arby's,” said Rob Lynch, Chief Marketing Officer and Brand President of Arby’s Restaurant Group, Inc. “So to deliver an authentic Greek Gyro experience, we sourced gyro meat sliced from spit rotisseries like the ones found in traditional Greek restaurants. People love our gyros, and we’re excited to bring even more variety to the lineup.”

Arby’s gyro offering now includes:

  • Traditional Greek Gyro: a blend of beef, lamb and Mediterranean spices sliced from a spit rotisserie and placed on a warm flatbread with lettuce, tomatoes, red onions, tzatziki sauce and Greek seasoning.
  • Roast Beef Gyro: Arby’s classic, thinly-sliced roast beef on a warm flatbread with lettuce, tomatoes, red onions, tzatziki sauce and Greek seasoning.
  • Turkey Gyro: roast turkey on a warm flatbread with lettuce, tomatoes, red onions, tzatziki sauce and Greek seasoning.

For more information on Arby’s Gyros, visit www.arbys.com or follow the Brand on FacebookTwitter or Instagram.

About Arby’s

Arby’s, founded in 1964, is the first nationally franchised sandwich restaurant brand, with more than 3,300 restaurants worldwide. The Arby’s brand purpose is “Inspiring Smiles Through Delicious Experiences®.” Arby’s® restaurants feature Fast Crafted® service, a unique blend of quick-serve speed and value combined with the quality and made-for-you care of fast casual. Arby’s Restaurant Group, Inc. is the parent company of the franchisor of the Arby’s brand and is headquartered in Atlanta, Ga. Visit Arbys.com for more information.

With the current growth and momentum of the Brand, Arby’s is actively seeking new franchisees. To learn more about available markets and requirements, visit ArbysFranchising.com.

Contacts

Edelman
Emily Lazaroff, 404-443-7357
Emily.lazaroff@edelman.com

Contacts

Edelman
Emily Lazaroff, 404-443-7357
Emily.lazaroff@edelman.com