LONDON--(BUSINESS WIRE)--The advanced analytics market has exploded the past few years with big data being one of the hottest buzzwords in the technology sector. As a growing number of businesses take advantage of big data, this rapidly changing industry will see new technology developed and improved in order to store and analyze data more efficiently. Due to the fast pace of the industry, global analytics and advisory firm Quantzig has announced their top big data predictions for 2017:
Public cloud is becoming more pervasive
As public cloud services become more secure, businesses are increasingly choosing to trust the cloud with their data. Both small and even large organizations are opting for public cloud offerings as private cloud solutions require an abundance of resources, in-house infrastructure and expertise. The cloud allows enterprises to access storage solutions and related services at very affordable costs and as the amount of public cloud users grow, the number of service providers will follow suit.
Cloud analytics on the rise
Staying with the cloud, the growing need for advanced analytics solutions will lead to more organizations looking to adopt cloud analytics solutions. Unlike large companies, smaller businesses aren’t always able to create and maintain their own analytics systems, making cloud services from data analytics companies invaluable.
Immense volumes of data is currently being generated, however, the data is being incredibly underused. A majority of what is collected is never utilized, and companies are therefore passing up opportunities to improve their operations in a variety of ways. As people become more aware of this untapped potential, and the tools to analyze data improve and become more accessible, big data analysis through the cloud will increase.
Recent cyber attacks and data leaks have highlighted the obvious need for better security. Big data is both a reason to improve security, and a means to do it. Data analytics have the power to locate vulnerabilities and even predict attacks with accuracy.
Another reason for tightened security is to prevent unauthorized staff from being exposed to data they should not have access to. With so many people working with data systems, businesses have to worry what is happening internally in addition to the dangers of malicious attacks. Organizations will be taking these vulnerabilities into account and implementing better strategies to prevent them.
For information on Quantzig’s services and solutions, or information on recent successful projects helping Fortune 500 clients, please contact us.
Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 12 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of about 120+ clients, including 45 Fortune 500 companies.