ORLANDO, Fla.--(BUSINESS WIRE)--IZEA, Inc. (NASDAQ:IZEA), operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential content creators, has announced Enterprise Suite for IZEAx this morning at IZEAFest 2017. The new toolset extends the IZEAx workflow to provide comprehensive multi-party collaboration on influencer marketing campaigns.
Enterprise Suite is a trio of collaboration offerings designed to help brands and agencies work together to vet influencers, review content and measure results. Access to each workflow can be assigned individually, providing controls at each step of the sponsorship process:
- Creator Review – allows a user to create lists of individual creators to share for review and approval prior to an offer being made;
- Analytics – enables users to share access to real-time analytics with their end-clients, eliminating the need for manual, ad-hoc campaign reporting;
- Post Review – will provide a collaborative stage-gate for content review and comments prior to a piece of sponsored content going live (coming soon).
“IZEAx continues to bring brands, agencies and creators closer together to collaborate on influencer marketing and custom content creation,” said Ted Murphy, Chairman and CEO of IZEA. “Our Enterprise Suite toolset removes frustrating bottlenecks in the workflow between all parties, making transactions more efficient and saving everyone time and money.”
To request a demo of the Enterprise Suite features in IZEAx, visit http://www.IZEA.com.
IZEA operates IZEAx, the premier technology platform that connects marketers with influential content creators. IZEAx automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. IZEA creators range from leading bloggers and social media personalities, to A-list celebrities and professional journalists. Creators are compensated for developing and distributing text, videos, photos and status updates through social media. Marketers receive influential content and engaging, shareable stories that drive awareness. For more information about IZEA, visit www.izea.com.
Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based largely on IZEA's expectations and are subject to a number of risks and uncertainties, certain of which are beyond IZEA's control. Actual results could differ materially from these forward-looking statements as a result of, among other factors, competitive conditions in the content and social sponsorship segment in which IZEA operates, failure to popularize one or more of the marketplace platforms of IZEA and changing economic conditions that are less favorable than expected. In light of these risks and uncertainties, there can be no assurance that the forward-looking information contained in this respect will in fact occur.