Guitammer Reports Strong Cinema Shipments and Backlog to Start 2017

Early 2017 Shipments and Backlog Exceeds 100 New Premium Large Format Movie Theaters totaling more than 18,000 new ButtKicker®-Enabled Seats

WESTERVILLE, Ohio--()--The Guitammer Company (OTCQB: GTMM), the worldwide leader in haptic-tactile broadcast technology and creator of the award-winning ButtKicker®-brand low frequency audio transducers that provide a uniquely immersive entertainment experience, announced today that its January and early February shipments combined with its shipment backlog has now exceeded 100 new Premium Large Format (PLF) movie theater totaling more than 18,000 ButtKicker®-Enabled seats for 2017.

When installed, the new sales will result in Guitammer’s cinema deployment growing to over 225 individual cinema auditoriums and more than 40,000 ButtKicker enabled seats. Based on these numbers, Guitammer projects more than 7 million people worldwide per year will watch a movie in a ButtKicker equipped cinema.

“2017 is looking to be a great year for us - we are on track to more than double 2016’s record breaking pace, and we expect to have two new cinema products released this year which should help continue to grow cinema sales, top line revenue, and total gross margin dollars,” said Mark A. Luden, Guitammer’s President.

For a complete listing of all ButtKicker-enabled theaters, www.guitammer.com/theaters.

About The Guitammer Company

The Guitammer Company, based in Westerville, Ohio, is a leader in low frequency audio products and broadcast technology. The Guitammer Company’s patented and patent pending broadcast technologies, “4D Sports powered by ButtKicker”, enables the excitement, impact and feeling of live sporting events to be broadcast along with the sound and video, and puts the viewer into the action, whether at home or at the event. The technology is available for cable, satellite, fiber optic, IPTV and over-the-air broadcasts. For more information see http://guitammer.com/broadcast-technology.

The Company’s innovative and award-winning line of patented ButtKicker-brand low frequency audio transducers let users feel low-frequency sound (bass) and are musically accurate, powerful and virtually indestructible. They are used around the world by leading entertainment and theater companies such as: AMC Theatres, Regal Entertainment, Alamo Drafthouse, IMAX, Disney and Lumiere Pavilions in movie theaters and attractions; by world-famous musicians; and in home theaters, by consumers for video games, simulators and car audio and are distributed by Pearl Drums for musicians under the trade name, “Pearl’s Throne Thumper by ButtKicker”. For additional information on The Guitammer Company and detailed product information, visit www.guitammer.com and www.shakemycouch.com.

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Safe Harbor:

This letter contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainty, including without limitation, the ability of the Company to successfully implement its turnaround strategy, changes in costs of raw materials, labor, and employee benefits, as well as general market conditions, competition and pricing. Although the Company believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any of the assumptions could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this letter will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion of such information should not be regarded as representation by the Company or any other person that the objectives and plans of the Company will be achieved. In assessing forward-looking statements included herein, readers are urged to carefully read those statements. When used in the Annual Report on Form 10-K, the words "estimate," "anticipate," "expect," "believe," and similar expressions are intended to be forward-looking statements.

Contacts

The Guitammer Company
614-898-9370
media@guitammer.com

Release Summary

The Guitammer Company announced that its January and February shipments and backlog exceeds 100 new Premium Large Format movie theaters totaling more than 18,000 ButtKicker Enabled seats for 2017.

Contacts

The Guitammer Company
614-898-9370
media@guitammer.com