CINCINNATI--(BUSINESS WIRE)--Whether it is long tresses, tousled hair, or a pinned back do, achieving a fun and beautiful hairstyle is essential. Aussie, a P&G company, and leader in hair care and deep conditioning, today announced their new partnership with celebrity hairstylist, Laura Polko, to offer her expert styling tips and insights for attaining a beautiful and effortless look and hairstyle.
Laura Polko began her hairstyling career in Columbus, Ohio, and soon after moved to New York City to work on advertising campaigns and editorial photo shoots for high-end brands and fashion magazines. She is best known; however, for her ability to combine classic styles with fun and effortlessness, and imparting that on her celebrity clientele, which includes Lea Michele, Olivia Munn, Cara Delevingne and Victoria Justice, among others.
“We are thrilled to welcome Laura Polko to the Aussie Family. She’s bringing a new, hip, playful Aussie-girl vibe, and along with her talent and experience, she’s a fantastic partner for taking the brand to the next level.” said Jodi Allen, VP & General Manager North America Hair Care. “Both Laura and the brand are committed to helping women get beautiful hair, without the fuss, and helping women to project the confidence they feel when they have a look they love.”
“My style is based on helping women achieve a hairstyle that looks good on them, but also one that they like and makes them feel good,” said Laura Polko. “I can’t wait to work with Aussie to inspire others to own their hairstyles with beauty and confidence.”
As part of Laura Polko’s new role with Aussie, Laura will share her styling expertise through tips, trend insights and how-to videos. Laura will also offer advice on using Aussie product as the foundation for looking one’s best and completing any hairstyle.
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