NORWALK, Conn.--(BUSINESS WIRE)--Viridian International Management, LLC (“Viridian”), a leading network marketing company, today announced its Travel Light program, a discount travel membership club with a first-of-its-kind feature: All travel will be carbon neutral thanks to carbon offsets purchased by Viridian on its customers behalf.
Since 2009, Viridian has been changing the energy industry through its affordable, responsible energy offerings, and the company is ready to expand its hallmark belief that doing good doesn’t have to cost more, through additional customer options.
Viridian’s network of more than 22,000 Independent Associates will now be able to offer customers a subscription service that provides exclusive access to wholesale rates on hotels, car rentals, cruises and more – with the environmentally responsible twist that Viridian is known for.
“In addition to our responsible energy products, we are excited to be able to offer zero-carbon options for an $8 trillion industry,” said Viridian CEO Paul Booth. “Not only are we allowing customers to book discounted travel for family vacations, business trips and getaways, but we are also allowing them to do so while reducing their carbon footprint.”
The average family is responsible for 3,967 pounds of carbon emissions for just air travel alone. By purchasing carbon offsets on customers’ behalf, Viridian is ensuring that its Travel Light customers will be able to take to the skies—and more –guilt-free.
Travel Light customers will be giving back in another big way, too: Every Viridian customer helps bring dependable solar power to underserved regions around the world through Viridian’s Light the World program. Viridian will donate one day of power to a family in need for each of its energy and Travel Light members each month, with a goal of 1 million days of light in 2017. Viridian is also launching emPOWER Trip voluntourist journeys for customers and Associates who want to do more than travel.
“The launch of Travel Light is a significant milestone for Viridian and for each of our dedicated Associates,” explained Chief Operating Officer Cami Boehme. “With a national footprint of affordable sustainable lifestyle products, we believe Viridian is poised for tremendous growth. Our expanded offerings mean we will continue to provide an opportunity to even more socially conscious entrepreneurs who want to help others save money and help the environment at the same time.”
Travel Light marks Viridian’s first expansion since acquiring certain assets previously held by its energy partner, Crius Energy. As it continues to offer responsible energy to customers in 18 markets in the U.S. and Australia, Viridian is currently building strategic partnerships in other industries to support its Independent Associates and customers in selecting more sustainable lifestyle choices.
To learn more about Travel Light, visit www.travellight.com.
Founded with the vision of empowering individuals to build the life of their dreams, Viridian offers every independent Associate the chance to do well by doing good. This socially responsible company connects with consumers through a vibrant network of independent Associates, enabling each Viridian customer to be part of a significant, positive environmental impact. Committed to sustainability, community action and global initiatives, Viridian offers responsible product solutions to customers in 18 markets in the U.S. and Australia and is committed to global expansion. Learn more at www.viridian.com