CLEVELAND--(BUSINESS WIRE)--The Content Marketing Institute announced today author and journalist, Fran Lebowitz will keynote Intelligent Content Conference (ICC) 2017, held March 28-30 at the M Resort Spa Casino in Las Vegas, NV.
For more information on ICC, visit http://www.intelligentcontentconference.com/
Lebowitz may be recognized from her role as Judge Janice Goldberg on Law & Order. But Lebowitz is also an author, journalist and social observer who will, with a mix of brilliance, cultural satire, and unapologetic opinions, leave the ICC audience with a lesson on culture - and how culture will impact the future of content.
Lebowitz has authored Metropolitan Life, Social Studies, The Fran Lebowitz Reader, and the children’s book Mr. Chas and Lisa Sue Meet the Pandas. She has worked for Andy Warhol and written for Mademoiselle. A documentary film about Fran Lebowitz, Public Speaking, directed by Martin Scorsese, premiered on HBO in November 2010.
So why would the Intelligent Content Conference - focused on looking into content strategy challenges such as governance, workflows, taxonomies, user experience and all the technologies that help content flow throughout your business - bring Fran Lebowitz to speak at our event?
“The future of intelligent content is not only about technology, it’s about understanding and integrating the culture of content,” explains Robert Rose, Content Marketing Institute’s Chief Strategy Adviser. “Fran Lebowitz has been an oracle on culture and content since the 1970s. I can’t think of anyone who can help bring a more engaging, socially relevant and irreverent counterpoint to the future of content than Fran. She’s not a technology-focused expert - and that’s exactly the point. Fran will bring her iconoclastic wit and style to ICC and I’m absolutely looking forward to hearing her point of view about the current cultural environment for content and how it’s evolving.”
The Intelligent Content Conference is the only content strategy event specifically designed for marketing professionals. Registration is open for ICC 2017 in Las Vegas. Early bird rates go away December 16.
Check out this video to see what ICC is all about: https://www.youtube.com/watch?v=jjgVcn5o7M0
About Content Marketing Institute:
Content Marketing Institute is the leading global content marketing education and training organization, teaching enterprise brands how to attract and retain customers through compelling, multichannel storytelling. CMI’s Content Marketing World event, the largest content marketing-focused event, is held every September in Cleveland, Ohio, USA, and the Intelligent Content Conference event is held every spring. CMI publishes the bi-monthly magazine Chief Content Officer, and provides strategic consulting and content marketing research for some of the best-known brands in the world. Watch this video to learn more about CMI, a UBM company. To view all research and to subscribe to our emails visit www.contentmarketinginstitute.com