Hayneedle.com Unveils Holiday Furniture, Décor and Entertaining Trends Based on Customer Shopping Behavior

Customer Insight Shows What Americans Are Buying to Prepare for Company this Holiday Season

Hayneedle.com reveals Top Ten Home Décor Trends for entertaining holiday guests. (Photo: Hayneedle)

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OMAHA, Neb.--()--Hayneedle.com, a leading online retailer for indoor and outdoor home furnishings and décor, announced today the Top 10 holiday home décor and entertaining essentials by analyzing customer buying habits. The customer data¹ reveals the most popular purchases for every room in the home and indicates a strong link to decorating in preparation for company over the holidays, as well as stylish organization. For example, 20 percent of hayneedle.com shoppers preparing to host guests purchased an entryway bench or hall tree to welcome family and friends while a smaller percentage are purchasing other items for the home, covering a wide-range of needs customers have in an effort to get ready for company this holiday season.

“With every change of season, and especially during the holidays, it’s an opportunity for people to update their space – big or small. This could mean swapping out new pillows on a living room sofa or adding new dining room chairs to a dining table you already have. You’ll see that these changes can make an impact in any space,” says Rebecca Gray, Vice President of Merchandising for Hayneedle.


Top 10 Home Décor Essentials for Entertaining Guests

1.     Entryway Benches & Hall Trees
2. Bedding
3. Dining & Accent Chairs
4. Seasonal Décor
5. Outdoor Planters
6. Ottomans
7. Drinkware
8. Folding Tables & Chairs
9. Kitchen Islands & Serving Carts
10. Bath Towels & Accessories

Hosting Tips: A Room-by-Room Guide to Preparing for Houseguests
A room-by-room guide to getting ready for company is available from hayneedle.com to help consumers plan ahead and to prepare for guests. A range of ideas both big and small is included for making each room in your home visitor-ready.

To get ready for company this holiday season, shop hayneedle.com’s Hosting Essentials Sale to enjoy savings of up to 65% on several home décor essentials for entertaining guests. Shoppers have until October 30 to enjoy these savings.

¹Hayneedle.com analyzed customer data in multiple categories in an effort to understand what customers purchased between October 1 to December 15, 2015.

About Hayneedle
One of the nation’s leading online retailers for home furnishings and décor, hayneedle.com offers thousands of brands and millions of products for every space, style, and budget. Hayneedle is consistently ranked among the top 100 on Internet Retailer’s Top 500 retail websites. Founded in 2002 and based in Omaha, Neb., the company employs more than 800 people nationwide.


Jennifer Dorfmeyer, 402-715-3185
Sr. Brand Marketing Manager


Jennifer Dorfmeyer, 402-715-3185
Sr. Brand Marketing Manager