POTTERY BARN DEBUTS HOLIDAY PRODUCT COLLABORATION WITH RENOWNED INDIAN FASHION DESIGNER SABYASACHI MUKHERJEE

Exclusive Globally Inspired Collection for Pottery Barn Available In Stores and PotteryBarn.com

Sabyasachi Mukherjee, Fashion Designer and Monica Bhargava, EVP of Design + Product Development at Pottery Barn (Photo: Business Wire)

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SAN FRANCISCO--()--Pottery Barn, a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, today unveils an exclusive product collaboration with celebrated Indian fashion designer Sabyasachi Mukherjee. The capsule collection, which is Sabyasachi’s first foray into home furnishings, includes over 50 pieces and features an eclectic array of colorful, globally inspired textiles and decor spanning bedding and tabletop to jewelry boxes and holiday ornaments. From plates and jewelry boxes featuring intricate floral and animal artwork hand drawn by Sabyasachi’s artists, to brocade and embroidered pillows, reversible clock print quilts and tufted rugs in a luxurious color palette, the Sabyasachi for Pottery Barn collection showcases the designer’s love of vintage textiles and the rich artistic traditions of India. Sabyasachi for Pottery Barn is available online now at potterybarn.com and in stores on November 1st, with prices ranging from $10.50-$1,199.

Based in Calcutta, Sabyasachi is a self-described global nomad whose approach to design is influenced both by his travels and his Indian roots. Best known for transforming old world fabrics into modern silhouettes using practices like hand dyeing, embroidery and block printing, Sabyasachi brings that same approach to his collection for Pottery Barn, resulting in a sophisticated yet approachable collection that offers an easy way to add an eclectic, worldly touch to any home.

“I hope this collection inspires people to travel,” said designer Sabyasachi Mukherjee. “My goal with this collaboration was to bring exotic whimsy and color into American homes.”

Signature pieces and Sabyasachi favorites include the Octavia Accent Table, Mila Chandelier, Maharani Print Bedding and Quilts, Jewelry Boxes and Animal Salad Plates, among others. When designing prints for the home, Sabyasachi tapped artists from his art foundation to help design the artwork and patterns in the collection. The Sabyasachi Art Foundation was established to give indigenous craftspeople due recognition and a means of livelihood.

“Sabyasachi is a remarkable talent. He has an incredibly unique vision for color, prints and textures. The way he layers fabrications is unbelievable! Sabyasachi’s Mumbai store was our first exposure to him where we all fell in love,” said Monica Bhargava, EVP of Product Development, Pottery Barn. “The Indian heritage of pattern and color has been a global influence for centuries. This collaboration with Sabyasachi has led to a very inspirational collection for the holidays.”

ABOUT SABYASACHI MUKHERJEE

Sabyasachi Mukherjee started his eponymous label with a workforce of three in 2001. Today, with a workforce of over 3,000 he retails through five flagship stores across India, spreading his message of socio-cultural art and craft development and contributing to the cause of re-instilling pride in the kaleidoscopic artisanal history of India. He founded the Sabyasachi Art Foundation along with his sister, as a tribute to their artist mother and as a social responsibility initiative; to give indigenous artists and craftsmen due recognition and a means of livelihood. This brand ethos has only amplified his international image and presence. He has shown on some of the major runways of the world including Milan and three seasons at New York Fashion Week, he has a strong foothold in the Indian film and television industry, and is credited with refreshing memories of India’s halcyon past with his signature products and profoundly vivid brand imagery.

ABOUT POTTERY BARN

Pottery Barn, a member of the Williams-Sonoma, Inc. portfolio of brands, is a premier specialty retailer for casual, comfortable and stylish home furnishings. Key product categories include furniture, bedding, bath, rugs, window treatments, tabletop, lighting and decorative accessories. Nearly all Pottery Barn products are designed in house and are exclusive to its catalogs, stores and website. Pottery Barn currently has 198 retail stores in the United States, Canada and Australia and unaffiliated franchisees that operate stores in the Middle East and the Philippines, as well as an ecommerce site at www.potterybarn.com. Pottery Barn provides complimentary design services and a comprehensive gift registry program for weddings and other special events. Pottery Barn now offers products for all life stages and every room in the home through Pottery Barn, Pottery Barn Bed and Bath, Pottery Barn Kids, and PBteen. The company is headquartered in San Francisco, California.

ABOUT WILLIAMS-SONOMA, INC.

Williams-Sonoma, Inc. is a specialty retailer of high-quality products for the home. These products, representing eight distinct merchandise strategies – Williams-Sonoma, Pottery Barn, Pottery Barn Kids, West Elm, PBteen, Williams-Sonoma Home, Rejuvenation, and Mark and Graham – are marketed through e-commerce websites, direct mail catalogs and 603 stores. Williams-Sonoma, Inc. currently operates in the United States, Canada, Australia and the United Kingdom, offers international shipping to customers worldwide, and has unaffiliated franchisees that operate stores in the Middle East and the Philippines.

Contacts

Pottery Barn
Jess Haro, 415-445-3535
Jharo@wsgc.com

Contacts

Pottery Barn
Jess Haro, 415-445-3535
Jharo@wsgc.com