UGG Introduces the Ultimate Luxury with New Cashmere Collection

UGG cashmere collection is the epitome of downtime decadence

UGG Cashmere Evie Robe (Photo: Business Wire)

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NEW YORK--()--Offering the ultimate in laidback luxury, UGG® (a division of Deckers Brands, NYSE: DECK) has announced today the launch of its cozy new cashmere collection. Undeniably UGG®, the buttery soft loungewear line reflects the brand’s decades-long dedication to its effortless California-inspired styling and feel-good materials.

Available in five new styles, images of the UGG® cashmere collection are available for download here.

Deemed the “crème de le crème” of wool, the new cashmere collection embodies the UGG® brand’s commitment to high quality craftsmanship and superior materials. Spun into lightweight luxuries, the 100% cashmere collection redefines understated elegance. Comprising a tight assortment of five styles available in two colorways each, the line spans a wrap robe, a scoop neck boyfriend tank, snuggly zippered hoodie, tapered jogger pant, and long hooded robe. The emergence of luxe, modern styling and ultra-premium materials signals a shift from house wear to street wear, as joggers and hoodies are no longer relegated to the couch.

A natural evolution for the UGG® brand, the new cashmere loungewear collection will be followed by fresh crop of cashmere footwear and accessories on November 15th. The expanded collection will usher in a small assortment of Classic Boots and cold weather basics that also boast the same ultra-soft, featherweight wool. The autumn-approved offering encompasses a slouchy, cashmere knit boot, cashmere lined Classic Boot, luxe scarf, cuff hat, snood, oversized beanie, and touchscreen-friendly smart glove.

Available at UGG® concept stores worldwide, online at UGG.com, and at select wholesale partners, the first collection of cashmere loungewear will retail between $148 - $498.

About UGG®

Founded in 1978 in California, UGG® is a division of Deckers Brands based in Goleta, California. The brand has built a reputation on luxury and comfort by using only the finest materials in the world, employing the highest standards of craftsmanship, and delivering new and innovative styles. For more information please visit www.ugg.com or www.deckers.com. @UGG #ThisIsUGG

Contacts

UGG®
Lindsey DiCola, PR Manager
212-247-8552 X 2773
lindsey.dicola@deckers.com
or
UGG®
Matthew Magnin, PR Associate
212-247-8552 X 2772
matthew.magnin@deckers.com

Contacts

UGG®
Lindsey DiCola, PR Manager
212-247-8552 X 2773
lindsey.dicola@deckers.com
or
UGG®
Matthew Magnin, PR Associate
212-247-8552 X 2772
matthew.magnin@deckers.com