LA ROCHE-SUR-YON, France--(BUSINESS WIRE)--Jean-Baptiste Pondevy, Chairman of the Supervisory Board and founder of Bimedia, one of the French leaders in point-of-sale terminal solutions for convenience stores, is pleased to announce Guillaume Dewael’s immediate appointment as Chief Executive Officer of the Group.
Jean-Baptiste Pondevy: «I am very pleased to welcome Guillaume at Bimedia. He is a leader who knows well our business and he will help Bimedia to leverage its growth drivers. His experience and international background, especially in financial services, represent an asset to develop our group and conquer new segments and markets».
Before joining Bimedia, Guillaume Dewaël served as Vice-President at MoneyGram International, a global leader in money transfer. He joined MoneyGram in 2005 and held several executive leadership positions in Europe and Africa. Previously, he spent 2 years working at Western Union in Africa and 5 years in automatic identification’s industry in France and in Europe. In 1993 at the age of 20, Guillaume created his first company in field marketing services for retailers.
Guillaume Dewael: « I am honored to join a company as Bimedia. I share its values in terms of innovation, service quality and convenience for its customers. We will continue to support our convenient stores customers by always bringing more assistance to them in their daily work, more products, more services and more added value.»
With more than fourteen years focused on the tobacco-press
distribution network, Bimedia creates innovative solutions to help
convenience store sell more and better: hardware, software, exclusive
dematerialized services and professional support. By anticipating
customer needs, Bimedia makes everyday life easier for thousands of
tobacconists, press and booksellers.