WASHINGTON--(BUSINESS WIRE)--Today the nation’s largest trade association of African American owned newspapers and media companies, the National Newspaper Publishers Association (NNPA), announced that the Democratic National Committee (DNC) has placed a national advertising buy with the NNPA that outreaches to Black America.
“This is our first national ad buy this year by one of the two major political parties,” stated Dr. Benjamin F. Chavis, Jr., NNPA President & CEO. “With all of the talk about how important the Black vote is in 2016, it is significant that it was the DNC that made the strategic decision to buy print ads with the NNPA. It was a wise, respectful and timely decision, and will unquestionably help to raise public awareness in the Black community about the importance of voting in 2016."
In an earlier released statement, Donna Brazile, interim DNC Chair, emphasized, “The future of the country is at stake, with minority voters playing a ‘critical’ role in the success of Democrats in November…. We know how critical it is to reach voters where they are, and the DNC is determined to remind voters that the best way to protect the tremendous progress we’ve made under President Obama’s leadership is to elect Democrats across the country from the courthouse to the White House.”
The DNC’s half page ad is entitled: PROTECT OUR LEGACY – “The next president will either build on Barack Obama’s legacy or tear it apart. On November 8th, vote for Democrats so we can keep this country moving forward.”
The NNPA represents 211 African American owned newspapers based in 33 states and known as the "Voice of Black America" that reaches 20.2 million readers per week with national offices located in Washington, DC. www.BlackPressUSA.com and www.NNPA.org