The global premium denim jeans market to grow at a CAGR of 8.09% during the period 2016-2020.
The sales of premium denim jeans were mainly from the specialty stores which is a shift from department stores globally. New trends and product innovation in premium range provide prospects for the market growth over the forecast period.
The report covers the present scenario and the growth prospects of the global premium denim jeans market 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of premium denim jeans to individual customers globally. The report also includes a discussion of the key vendors operating in this market.
One trend spurring growth is the preference for athleisure jeans. The athleisure jeans, which are more like yoga pants are in demand. Levi's has launched a new line of stretchy jeans and also opened new research lab to investigate new ways to make stretch pants to capture the market share, many other companies are in the same pursuit.
According to the report, one driver that will lead to the growth of this market is the preference for recycling jeans from plastics and other materials. Sustainable jeans are not only a concept for the developed nations but are also gaining prominence in developing countries, including India and China. Indian designers have developed eco-friendly denim that are manufactured using 100% organic cotton without using bleach. One such example is Indie label 11.11.
Further, the report states that a major challenge for this market is the stock management issues due to changing fashion trends. Inventory management is always a concern to the vendors in the global premium denim jeans market. The stocking rules and perspectives have evolved in accordance with the shopping trends of the consumer. Consumers preferences change fast, which speeds up the inventory turnover requirements.
Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
- Levi Strauss
Other prominent vendors
- Armani Exchange
- Citizens of Humanity
- DKNY JEANS
- DL 1961
- Differential Brands
- Naked and Famous Denim
- Paige Denim
- William Rast
For more information about this report visit http://www.researchandmarkets.com/research/t24f63/global_premium