JOLIETTE, Quebec--(BUSINESS WIRE)--Strong/MDI Screen Systems, a Ballantyne Strong, Inc. (NYSE MKT: BTN) company, today announced the appointment of Anew Communications Technology, Inc. as the regional representative for California, Nevada, Utah, Colorado, Wyoming, Montana, Arizona, New Mexico and Hawaii. Anew C.T. will promote Strong/MDI’s line of projection screens for commercial applications utilizing its long standing relationships with commercial audio visual integrators and design consultants.
“We chose Anew C.T. to help us grow our sales in the region because of their success in building robust channels in this large geographic area,” stated Patrick Bouchard, Sales Manager Specialty Markets at Strong/MDI. “Building such relationships with key reps is a cornerstone of our development strategy in the pro A/V industry.”
Commenting on the new partnership, Nelson Brugh, President of Anew C.T. said, “We are excited to be selected as Strong/MDI’s new sales representative firm in the western U.S. With our synergistic product line of high end projectors, we have the right customer base to continue Strong/MDI's market growth. They are a leader in supplying the commercial theater market and together, we will work to make them a leader in the commercial A/V space.”
Strong/MDI, a Ballantyne Strong, Inc. company, is a projection screen manufacturer located in Joliette, Canada. It manufactures 2D and 3D screens, specialty screens, motorized screen systems, custom structures and masking motors for clients worldwide. Strong/MDI is also known for the development of highly sophisticated coatings for projection surfaces.
About Anew Communications Technology
Anew C.T. is an outsourced independent sales representative firm with long standing relationships with commercial A/V integrators, design consultants and musical instrument dealers. Founded in 1999, Anew C.T. covers multiple western states and assists manufacturers in increasing sales in their regions. Anew C.T. is known for outstanding customer service and technical sales expertise.