FRIEDRICHSHAFEN, Germany--(BUSINESS WIRE)--Bemis Associates, the design and development partner for the world’s greatest technical, performance, lifestyle and luxury brands, has announced the launch of its fully bonded waistbands, developed with Flowfree™ technology for ultimate breathability. For the first time, designers can create bonded Sewfree waistbands for technical and high-performance garments in the sportswear market.
In collaboration with its partners’ design and development teams, Bemis has engineered three waistbands which allow for custom construction based on hand feel, modulus, stretch and recovery. The hero component, Bemis’s Flowfree technology doesn’t retain moisture like traditional elastics and meshes. With Flowfree, waistbands facilitate the circulation of hot air and moisture away from the body, and allow cool air in. Bonded waistbands have also proven to be up to 21 percent lighter and dry up to 28 percent faster than if it were sewn.
“The launch of Bemis’ bonded waistbands demonstrates the nature of how we work at Bemis,” said Lacey Johnson, global brand manager at Bemis Associates. “By collaborating closely with our partners, we identified the waistband as a component where Sewfree’s performance benefits could improve the overall functionality of the garment and experience for the customer while also improving factory execution and reducing material usage. After intensive R&D we created multiple executions for a bonded waistband that have been tested and proven at our partners factories.”
In response to market trends demanding versatility, Bemis has also released seven new Sewfree products, including three within the Flowfree™ family, Chromaflex Mother of Pearl, Exoshield, Exoflex, and Nylock. The new product line arms brands with more ways to bridge performance and fashion categories while providing ease of customization to stand out in the marketplace.
According to Johnson, “We’re excited to share the newest collection of applications at Friedrichshafen and for the first time our own finished garments showcasing the ultimate waistband for fit, form and function. We’ll continue to develop products that strive towards our mission of replacing sewing with bonding.”
To learn more, please visit Bemis booth Hall A4 Stand 407 at OutDoor Friedrichshafen.
About Bemis Associates
At Bemis, we partner with the world's great technical, performance, luxury and lifestyle brands to design, create and construct cool stuff. Collaborating closely with designers and developers, we devise solutions to help make their products higher performance, lower profile and better fitting. For over a hundred years, we have spanned the globe to work with clients, seeking ways to go beyond the limits, to engineer imagination. We make your ideas happen. For more information on the company and its innovative line of seamless construction and Sewfree bonding products, you can visit the company’s website, Tumblr, Instagram, Pinterest, Twitter, LinkedIn or Facebook.