In the Mix: Starwood’s Independent Hotels Brand Tribute Portfolio™ and Pitchfork Pop up in London for Second Session of Pitchfork Radio, Spotlighting Indie Music Festival Field Day

Following the Series Debut at Coachella Music Festival, Tribute Portfolio and Pitchfork Bring Pitchfork Radio to London’s Great Northern Hotel, a Tribute Portfolio Hotel, the Weekend of June 10th

Line-Up Includes Live Sets from Little Simz, Riz MC, Crass’ Steve Ignorant, Shopping, Gang Of Four’s Andy Gill, The Raincoats, Bombino and Gwenno, as well as Simon Goddard (author of Ziggyology) discussing David Bowie’s iconic London

LONDON--()--Tribute Portfolio, part of Starwood Hotels & Resorts, Inc. (NYSE:HOT), and Pitchfork, the most trusted voice in music, today announced the second installment of their digital radio pop-up series, Pitchfork Radio, spotlighting both emerging artists and established pioneers who apply a true independent mindset to their musical craft. Having kicked the series off in Palm Springs at Coachella Music Festival, Tribute Portfolio and Pitchfork now land in London with another special edition of Pitchfork’s popular Pitchfork Radio, broadcasting live June 10-12 from the Great Northern Hotel, a Tribute Portfolio Hotel, during Field Day Festival. With a stacked line-up of guest DJs once again, music fans can tune in live or through Pitchfork.com to hear top acts, including The National, The Smiths’ Andy Rourke, Daniel Ash of Bauhaus, Riz MC, Little Simz, Gang of Four, Super Furry Animals, and Lorna Simpson, amongst many others.

“London has long been a center for independent music, cultivating talent who bring their unique vision to the world. Field Day is an iconic festival that features artists who embody our brand’s indie spirit, so it only made sense for our next spotlight to shine on this global musical event,” said Dave Marr, Global Brand Leader for Tribute Portfolio. “With our partner Pitchfork, one of the most trusted voices in music, we will continue to provide music fans, guests and our Starwood Preferred Guest® members exclusive access to renowned music events such as this one, enabling them to Stay Independent.”

Coming to You Live from London
Having debuted in 2015, Pitchfork Radio is a streaming, free form, live Internet radio station programmed with exclusive interviews, intimate live performances, deep cuts from rare vinyl collections and a playlist curated by Pitchfork’s influential music editors. Making a cameo during Field Day Festival, Pitchfork Radio will be broadcasting live Friday, June 10th to Sunday, June 12th 11am-5pm from the GNH Bar at the Great Northern Hotel, featuring both live appearences and pre-recorded sessions from The National, Daniel Miller of MUTE Records, Super Furry Animals, Battles, Daniel Ash of Bauhaus, The Smiths’ Andy Rourke, Lorna Simpson, The Wedding Present’s David Gedge tribute to John Peel and more.

In addition to the pop-up, Tribute Portfolio and Pitchfork will host an exclusive Crossfade Tea Cocktail Party on Saturday, June 11 at the GNH Bar, during which guests and festival-goers can enjoy a boozy version of the traditional London afternoon tea with Pitchfork Radio as the backdrop.

To stream Pitchfork Radio live June 10-12, visit http://pitchfork.com/radio. RSVP to the Crossfade Tea Cocktail Party by visiting pitchfork.com/crossfade .

Marching to the Beat of Its Own Drum
An answer to both guests’ and owners’ desire to Stay Independent, Tribute Portfolio launched in April 2015 with its first hotel, the Royal Palm South Beach Miami. In addition to Miami, guests can enjoy Tribute Portfolio properties in London, UK; Las Vegas, NV; Palm Springs, CA; Jakarta, Indonesia; Paris, France; Costa Mesa, CA; and Hokkaido, Japan. The brand will soon open new hotels in Quebec City, Canada; Ft. Lauderdale, FL; Denver, CO; Coral Gables, FL; Asheville, NC; Nashville, TN; Savannah, GA; and Charleston, SC. Firmly anchored in the upper upscale category, Tribute Portfolio allows owners of distinct properties to maintain their independent spirit, while benefiting from Starwood’s powerful distribution, loyalty and sales platforms.

Follow along to Stay Independent. @TributePortfolio on Instagram, @TributePRTFLO on Twitter, tumblr.com/TributePortfolio or facebook.com/TributePortfolio.

For more information on Tribute Portfolio, please visit, www.tributeportfolio.com.

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About Tribute Portfolio
Launched in April 2015 as Starwood’s 10th brand and second collection of independent hotels, Tribute Portfolio is comprised of exceptional independent hotels around the globe, offering guests and owners the ability to “Stay Independent.” From boutique resorts to urban destination properties, guests can enjoy access to outstanding upper upscale hotels with an indie spirit while benefitting from the award-winning Starwood Preferred Guest (SPG) program. For more information on Tribute Portfolio, please visit www.tributeportfolio.com. Follow along to Stay Independent: @TributePortfolio on Instagram, @TributePRTFLO on Twitter, tumblr.com/TributePortfolio and www.facebook.com/TributePortfolio.

About Pitchfork
Pitchfork is the most trusted voice in music. Over the last 20 years, Pitchfork’s online magazine has defined how music is covered in the digital era, leading The New York Times to call it “the most prominent brand in online music journalism” and TIME Magazine to recognize it as one of the world’s 50 best websites. In addition to setting a new standard in music coverage, Pitchfork has developed a global reputation for its expertly curated, human-scale music festivals. Chicago’s Pitchfork Music Festival has been held every year since 2006, and in 2011, Pitchfork launched Pitchfork Music Festival Paris, bringing its vision of the live music experience to Europe. In 2015, Pitchfork was acquired by Condé Nast, joining a family of brands that includes The New Yorker, Wired, and GQ, among many others, enabling growth in the U.S. and beyond.

Contacts

Media
Starwood Hotels & Resorts
Tanya Elm, (917)-202-5309
Tanya.Elm@starwoodhotels.com

Contacts

Media
Starwood Hotels & Resorts
Tanya Elm, (917)-202-5309
Tanya.Elm@starwoodhotels.com