Toyota Reports May 2016 Sales, Sees SUV Surge

  • Toyota retains retail brand leadership
  • TMS posts best-ever SUV sales for the month

TORRANCE, Calif.--()--Toyota Motor Sales (TMS), U.S.A., Inc., today reported May 2016 sales of 219,339 units, a decrease of 9.6 percent from May 2015 on a volume basis. With two fewer selling days in May 2016 compared to May 2015, sales were down 2.0 percent on a daily selling rate (DSR) basis.

Toyota division posted May 2016 sales of 192,657 units, down 9.5 percent on a volume basis, and 2.0 percent on a DSR basis.

"Industry sales remain steady in May with the shift toward light trucks and SUVs continuing," said Bill Fay, Toyota division group vice president and general manager. "Mirroring that trend, Toyota division SUVs had a best-ever month, led by RAV4, Highlander and 4Runner."

Lexus posted sales of 26,682 units, down 10.1 percent on a volume basis, and 2.6 percent on a DSR basis.

"May finished at a lower than ideal supply for our luxury utility vehicles, a sign of continued demand, though likely limiting our full sales potential,” said Jeff Bracken, Lexus group vice president and general manager. “From the compact NX to the dramatically restyled RX and the off-road conquering GX & LX, our utility vehicle family continues to appeal to the preferences of U.S. consumers.”

May 2016 Highlights:

  • RAV4 sales rose 12 percent, with sales of 32,261 units, a best-ever May
  • 4Runner sales of 10,352 up more than 21 percent; second consecutive month over 10,000 units
  • Land Cruiser up 31.3 percent
  • RX posts sales of 8,804 units, up more than 10 percent
  • Lexus saw total sedan sales increase more than 18 percent month-over-month
  • ES posts sales of 5,373 units, a month-over-month increase of 21 percent
  • LS sales up nearly 16 percent, with sales of more than 700 units

*Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume

About Toyota

Toyota (NYSE:TM), the world's top automaker and creator of the Prius and the Mirai fuel cell vehicle, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we’ve built more than 30 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 44,000 people (more than 34,000 in the U.S.). Our 1,800 North American dealerships (1,500 in the U.S.) sold more than 2.8 million cars and trucks (nearly 2.5 million in the U.S.) in 2015 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.

Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. For more information about Toyota, visit www.toyotanewsroom.com.

 
TOYOTA U.S. SALES SUMMARY
May, 2016
                   
-- CURRENT MONTH -- -- CALENDAR YEAR TO DATE --
DSR % VOL % DSR % VOL %
    2016     2015     CHG   CHG       2016     2015     CHG   CHG
TOTAL TOYOTA 219,339 242,579 -2.0 -9.6 999,543 1,021,528 -1.4 -2.2
TOTAL TOYOTA DIV. 192,657 212,908 -2.0 -9.5 873,758 888,801 -0.9 -1.7
TOTAL LEXUS   26,682     29,671     -2.6     -10.1       125,785     132,727     -4.5     -5.2
 
YARIS 1,236 2,401 -44.2 -48.5 5,284 9,878 -46.1 -46.5
COROLLA 34,872 36,768 2.7 -5.2 151,243 159,486 -4.4 -5.2
MIRAI 40 0 N/A N/A 178 0 N/A N/A
PRIUS 12,517 19,563 -30.7 -36.0 56,378 75,098 -24.3 -24.9
CAMRY 36,916 43,837 -8.8 -15.8 167,199 178,408 -5.5 -6.3
AVALON 3,779 5,486 -25.4 -31.1 20,012 23,680 -14.8 -15.5
SCION FR-S 681 1,274 -42.1 -46.5 3,095 4,745 -34.3 -34.8
SCION iA 3,056 0 N/A N/A 13,488 0 N/A N/A
SCION iM 1,743 0 N/A N/A 7,511 0 N/A N/A
SCION iQ 1 64 -98.3 -98.4 5 369 -98.6 -98.6
SCION xD 0 92 -100.0 -100.0 8 659 -98.8 -98.8
SCION xB 135 1,498 -90.2 -91.0 2,553 7,376 -65.1 -65.4
SCION tC 1,043 1,878 -39.8 -44.5 4,881 7,944 -38.1 -38.6
TOTAL SCION 6,659 4,806 50.1 38.6 31,541 21,093 50.7 49.5
TOTAL TOYOTA DIV. CAR   96,019     112,861     -7.8     -14.9       431,835     467,643     -6.9     -7.7
 
CT 797 1,436 -39.9 -44.5 3,730 6,005 -37.4 -37.9
IS 2,879 4,345 -28.2 -33.7 14,351 19,599 -26.2 -26.8
RC 823 1,343 -33.6 -38.7 4,505 5,601 -18.9 -19.6
ES 5,373 5,553 4.8 -3.2 22,833 24,299 -5.3 -6.0
GS 1,111 1,884 -36.1 -41.0 6,101 9,499 -35.3 -35.8
LS 712 615 25.4 15.8 2,349 3,072 -22.9 -23.5
LFA 0 0 N/A N/A 5 4 26.0 25.0
TOTAL LEXUS CAR   11,695     15,176     -16.5     -22.9       53,874     68,079     -20.2     -20.9
TOTAL TOYOTA CAR   107,714     128,037     -8.9     -15.9       485,709     535,722     -8.6     -9.3
 
RAV4 32,261 28,808 21.3 12.0 138,535 118,732 17.6 16.7
FJ CRUISER 2 8 -72.9 -75.0 6 211 -97.1 -97.2
VENZA 31 2,298 -98.5 -98.7 503 11,180 -95.5 -95.5
HIGHLANDER 14,783 15,432 3.8 -4.2 68,493 64,557 6.9 6.1
4RUNNER 10,352 8,549 31.2 21.1 46,058 37,994 22.2 21.2
SIENNA 11,485 14,397 -13.6 -20.2 56,809 58,473 -2.1 -2.8
SEQUOIA 1,126 1,145 6.5 -1.7 5,303 4,948 8.0 7.2
LAND CRUISER 315 240 42.2 31.3 1,457 1,133 29.6 28.6
TOTAL TOYOTA DIV. SUV   58,870     56,480     12.9     4.2       260,355     238,755     9.9     9.0
 
TACOMA 16,544 17,520 2.3 -5.6 79,226 72,842 9.6 8.8
TUNDRA 9,739 11,650 -9.4 -16.4 45,533 51,088 -10.2 -10.9
TOTAL TOYOTA DIV. PICKUP   26,283     29,170     -2.4     -9.9       124,759     123,930     1.5     0.7
TOTAL TOYOTA DIV. TRUCK   96,638     100,047     4.6     -3.4       441,923     421,158     5.8     4.9
 
NX 4,031 4,014 8.8 0.4 19,221 16,546 17.1 16.2
RX 8,804 8,000 19.2 10.1 41,367 37,046 12.6 11.7
GX 1,859 2,182 -7.7 -14.8 9,052 9,612 -5.1 -5.8
LX 293 299 6.2 -2.0 2,271 1,444 58.5 57.3
TOTAL LEXUS TRUCK   14,987     14,495     12.0     3.4       71,911     64,648     12.1     11.2
TOTAL TOYOTA TRUCK   111,625     114,542     5.6     -2.5       513,834     485,806     6.6     5.8
 
SELLING DAYS   24     26                 126     127          
DSR = DAILY SELLING RATE
 
 
TOYOTA U.S. SALES SUMMARY
May, 2016
 
-- CURRENT MONTH -- -- CALENDAR YEAR TO DATE --
DSR % VOL % DSR % VOL %
    2016     2015     CHG   CHG       2016     2015     CHG   CHG
* NORTH AMERICAN BUILT VEHICLES
 
COROLLA 34,872 36,768 2.7 -5.2 151,243 159,486 -4.4 -5.2
CAMRY 36,903 43,815 -8.8 -15.8 167,149 178,321 -5.5 -6.3
AVALON 3,779 5,486 -25.4 -31.1 20,012 23,680 -14.8 -15.5
SCION iA 3,056 0 N/A N/A 13,488 0 N/A N/A
RAV4 17,641 18,980 0.7 -7.1 77,173 82,915 -6.2 -6.9
VENZA 31 2,298 -98.5 -98.7 503 11,180 -95.5 -95.5
HIGHLANDER 14,310 15,109 2.6 -5.3 66,315 63,110 5.9 5.1
SIENNA 11,485 14,397 -13.6 -20.2 56,809 58,473 -2.1 -2.8
SEQUOIA 1,126 1,145 6.5 -1.7 5,303 4,948 8.0 7.2
TACOMA 16,544 17,520 2.3 -5.6 79,226 72,842 9.6 8.8
TUNDRA 9,739 11,650 -9.4 -16.4 45,533 51,088 -10.2 -10.9
 
ES 3,532 0 N/A N/A 11,942 0 N/A N/A
RX 8,510 7,660 20.4 11.1 38,629 35,102 10.9 10.0
 
TOTAL 161,528 174,828 0.1 -7.6 733,325 741,145 -0.3 -1.1
N.A. VEHICLES % OF TOTAL   73.6 %   72.1 %               73.4 %   72.6 %        
 
TOYOTA DIV. IMPORT CAR 17,409 26,792 -29.6 -35.0 79,943 106,156 -24.1 -24.7
LEXUS IMPORT CAR 8,163 15,176 -41.7 -46.2 41,932 68,079 -37.9 -38.4
TOYOTA DIV NA BUILT CARS 78,610 86,069 -1.1 -8.7 351,892 361,487 -1.9 -2.7
LEXUS NA BUILT CARS 3,532 0 N/A N/A 11,942 0 N/A N/A
TOTAL TOYOTA CARS   107,714     128,037     -8.9     -15.9       485,709     535,722     -8.6     -9.3
 
TOYOTA DIV. IMPORT TRUCK 25,762 18,948 47.3 36.0 111,061 76,602 46.1 45.0
LEXUS IMPORT TRUCK 6,477 6,835 2.7 -5.2 33,282 29,546 13.5 12.6
TOYOTA DIV NA BUILT TRUCK 70,876 81,099 -5.3 -12.6 330,862 344,556 -3.2 -4.0
LEXUS NA BUILT TRUCK 8,510 7,660 20.4 11.1 38,629 35,102 10.9 10.0
TOTAL TOYOTA TRUCK   111,625     114,542     5.6     -2.5       513,834     485,806     6.6     5.8
 
SELLING DAYS   24     26                 126     127          
DSR = DAILY SELLING RATE
 
 
--CURRENT MONTH-- --CALENDAR YEAR TO DATE--
Memo: 2016 2015 DSR % 2016 2015 DSR %
Toyota Prius Sedan 9,389 11,921 -14.7 % 39,944 44,614 -9.8 %
Toyota Prius V (only) 1,215 3,152 -58.2 % 6,185 11,893 -47.6 %
Toyota Prius C (only) 1,909 3,763 -45.0 % 10,218 16,165 -36.3 %
Toyota Prius Phv (only) 4 727 -99.4 % 31 2,426 -98.7 %
Toyota Rav4 Hybrid 4,185 0 N/A 15,476 0 N/A

Contacts

Toyota Business Communications
Toni Honsowetz, (310) 468-4291
Amanda Rice, (310) 468-1745
Aaron Fowles, (469) 292-1097
or
Lexus Public Relations
Moe Durand, (310) 468-1601
or
Media Web sites:
http://www.toyotanewsroom.com
http://www.lexusnewsroom.com
http://www.scionnewsroom.com

Contacts

Toyota Business Communications
Toni Honsowetz, (310) 468-4291
Amanda Rice, (310) 468-1745
Aaron Fowles, (469) 292-1097
or
Lexus Public Relations
Moe Durand, (310) 468-1601
or
Media Web sites:
http://www.toyotanewsroom.com
http://www.lexusnewsroom.com
http://www.scionnewsroom.com