Philadelphia Federal Credit Union and City of Philadelphia Mural Arts Program Unveil East Kensington-Fishtown Community Mural

--Project concludes with a dedication ceremony before the kickoff of the 2016 Philadelphia Federal Credit Union Kensington Kinetic Sculpture Derby and Arts Festival--

PHILADELPHIA--()--Philadelphia Federal Credit Union (PFCU) and the City of Philadelphia Mural Arts Program (Mural Arts) announce the completion of a new mural at the corner of East Dauphin Street and Frankford Avenue in the East Kensington-Fishtown section of Philadelphia. Project stakeholders, including some of the more than 2,000 community members who participated in the mural-making process, will gather for a dedication ceremony to commemorate the completion of the mural before the official kickoff of the Philadelphia Federal Credit Union Kensington Kinetic Sculpture Derby and Arts Festival on May 21 at 11 a.m.

“Since PFCU opened a branch on East Dauphin Street over three years ago, we’ve sought ways to improve the burgeoning neighborhood by empowering residents to achieve their financial goals and contributing to the revitalization of the neighborhood through beautification projects such as this mural,” said James McAneney, President/CEO of PFCU. “This mural is a gift from PFCU to the neighborhood that celebrates the colorful legacy of the neighborhood and is a symbol of all that the community can accomplish together in the future.”

PFCU and Mural Arts teamed up in spring 2015 to commission a new mural that would have significant community involvement. PFCU and Mural Arts held a call for artists and received dozens of submissions from a diverse and highly competitive group that lived or worked in the East Kensington-Fishtown area. A special committee was tasked with narrowing down the submissions to three finalists who were contracted to create an original mural design concept. Community members cast their votes for their favorite design, which ultimately determined artists Jeffro Kilpatrick and Brad Carney would create the mural. Kilpatrick and Carney led more than 250 members of the community, including PFCU members and employees, local students, and people depicted in the mural, in the painting process through several organized paint days.

“We’re so proud to partner with PFCU on an artwork that reflects the vibrant spirit of the East Kensington-Fishtown neighborhood and the pride of the people who live and work there,” said Jane Golden, Mural Arts executive director and founder. “At Mural Arts, we believe that art should be accessible to everyone, and this mural is a testament to that belief. It’s a thrill that so many people got to take part in such an open and collaborative process, from start to finish.”

The mural painted on the side of AC Auto Repairs titled, “Welcome to the Neighborhood,” depicts past and current residents many of whom are part of the fabric of this artistic community, including sculptors, screen printers, dancers, and metal workers who have made the community what it is today and what it will be in the future.

For more information about PFCU’s involvement in the community, please visit www.pfcu.com/pfcu-news.

About Philadelphia Federal Credit Union

Founded in 1951, PFCU is a member-owned, not-for-profit financial institution serving Philadelphia and Columbia counties. PFCU is among the top five credit unions in the Greater Philadelphia area with 10 branch locations, more than $934 million in assets, 112,000 members and more than 400 Select Employee Groups. PFCU returns its profits to members in the form of higher dividend rates, lower loan rates, better services, and investment in the community. For more information, visit www.pfcu.com and connect with PFCU on Facebook and Twitter.

About the City of Philadelphia Mural Arts Program

The City of Philadelphia Mural Arts Program (Mural Arts) is the nation’s largest public art program, dedicated to the belief that art ignites change. For 30 years, Mural Arts has united artists and communities through a collaborative process, rooted in the traditions of mural-making, to create art that transforms public spaces and individual lives. Mural Arts engages communities in 50 to 100 public art projects each year, and maintains its growing collection through a restoration initiative. Core Mural Arts programs, such as Art Education, Restorative Justice, and Porch Light, yield unique, project-based learning opportunities for thousands of youth and adults. Each year, 12,000 residents and visitors tour Mural Arts’ outdoor art gallery, which has become part of the city’s civic landscape and a source of pride and inspiration, earning Philadelphia international recognition as the “City of Murals.” For further information, call 215-685-0750 or visit muralarts.org. Follow us on social media: @muralarts on Twitter and Instagram, phillymuralarts on YouTube, and MuralArtsPhiladelphia on Facebook.

Contacts

Brownstein Group on behalf of PFCU
Rachel Rauth, 267-238-4144
rrauth@brownsteingroup.com
or
City of Philadelphia Mural Arts Program
Nicole Steinberg
Director of Communications and Brand Management
215-685-0754
nicole.steinberg@muralarts.org

Release Summary

PFCU and the City of Philadelphia Mural Arts Program announce the completion of a new mural in the East Kensington-Fishtown section of Philadelphia.

Contacts

Brownstein Group on behalf of PFCU
Rachel Rauth, 267-238-4144
rrauth@brownsteingroup.com
or
City of Philadelphia Mural Arts Program
Nicole Steinberg
Director of Communications and Brand Management
215-685-0754
nicole.steinberg@muralarts.org