This research report titled ‘Global Education PC Market in APAC 2016-2020’, provides an in-depth analysis of market growth in terms of revenue and emerging market trends. To calculate the market size, the report considers revenue generated from sales of PCs to the education sector consisting of K-12 educational and higher educational institutions.
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“Learning content management system is a technology that helps users create, reuse, and manage course content for e-learning. This technology is rapidly gaining acceptance among instruction designers, authors, and other stakeholders in the smart classroom education industry. Such technologies aid the growth of the education market and boost the demand for PCs,” said Jhansi Mary, one of Technavio’s lead analysts for education technology research.
Advances in digital content is anticipated to play a key role in promoting the bring-your-own-device concept in universities, as many schools and institutions are equipped with internet and wireless technology. Electronic grade books, learning games, digital portfolios, and real-time assessments for students and teacher performance are some developments expected to boost the power of learning through digital content,” added Jhansi.
Education PC market in APAC by product 2015
- Desktops 42.23%
- Laptops 46.46%
- Tablets 21.31%
Source: Technavio research
Education PC market in APAC by desktops segment
The education PC market in APAC by desktops segment was valued at USD 2.08 billion in 2015. Government initiatives provided by developing nations such as India, Thailand, and Malaysia are propelling the growth of the desktop market segment. Governments in these countries are focusing on digitization of education and providing computer-aided education to students in the region. Thanks to these initiatives, schools and institutions in rural areas are attracting funds for buying desktops for students. Desktops are relatively inexpensive as compared to laptops and tablets, which further augments its sale.
Although alternatives have pulled down the consumer demand for PCs, it will continue to be a part of the education ecosystem as schools and colleges will require PCs to run extensive tools and technologies for operational and strategic activities.
Education PC market in APAC by laptops segment
The education PC market in APAC by laptops segment was valued at USD 1.8 billion in 2015. The laptops segment in the education PC market in APAC is projected to grow at a high rate during the forecast period because of the adoption of portable digital devices for learning activities. Government initiatives in many countries provide digital devices to children in the primary education sector.
The growing use of laptops for educational purposes has led to the evolution of new entrants in this lucrative market. Several vendors are enhancing features such as speed and battery life of laptops and Chromebooks to remain competitive in the education sector. Google’s Chromebook is the fastest growing segment in the education laptop market and will likely dominate during the forecast period. Around 70% of Chromebooks sold in APAC in 2014 are currently being used in the education sector.
Education PC market in APAC by tablets segment
The education PC market in APAC by tablets segment was valued at USD 1.05 billion in 2015. The tablets segment will likely grow at a significant rate during the forecast period. It is attributed to the growing adoption of tablets for accessing various forms of digital publications and the increasing use of education games and apps. The government of Thailand invested around USD 130 million for a trial run on tablet initiative in the primary schools. In India, Aakash and Aakash 2 Android-based tablets were usefully launched. The Aakash tablet was introduced at a low price with feature-full computing abilities. These initiatives are aimed at distribution to students in colleges and universities. Many similar initiatives are likely to surge the consumption of tablets in the APAC region during the forecast period.
Browse related reports:
- Global Education PC Market 2015-2019
- Global Digital Education Publishing Market 2015-2019
- Global Education Hardware Market 2015-2019
- Education Projector Market in the US 2015-2019
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