RLR Hires Tom Frale as Director of Business Development

- Strategic hire and new office reinforce RLR plans for eastward expansion -

RENO, Nev.--()--RLR Management Consulting, Inc. (RLR), the industry’s longest tenured privately owned consulting firm for community and regional banks, has selected Tom Frale to join as the firm’s director of business development.

In his new role, Frale is responsible for developing sales opportunities and enhancing new and existing client relationships. His primary duties include developing client proposals and presentations in support of closing business and utilizing his deep financial services industry background, knowledge and experience to effectively consult to selected clients and on selected engagements.

Frale is based in Chicago and is initially concentrating on the Midwest community and regional banks, further contributing to RLR’s eastward expansion from California. To support additional business growth, RLR has also recently opened a new office in Reno, Nev.

“I look forward to contributing to the expansion of RLR across the country, focusing my efforts first in the Midwest and then branching into additional markets,” said Frale. “I have heard of RLR’s success in the banking industry, and I am happy to now work for such a company and take an active part in its efforts to substantially expand its footprint.”

Frale has more than 28 years of experience specializing in product strategy and development, sales training and execution, marketing, operations, vendor reviews and evaluation, relationship management and channel development across all market segments. Most recently, Frale served as principal owner of Transaction Directory, LLC, one of the financial industry’s leading sources for timely, electronic news about the transaction processing market. Prior to that, Frale served as president and chief executive officer of BraMicMar Corporation, a consulting company providing solutions in the financial marketplace.

“Tom’s extensive industry experience will not only help to grow our client base, but will also increase awareness of RLR as he will represent the company at industry conferences and share his knowledge through selected speaking engagements,” said Ruth Razook, founder and chief executive officer of RLR. “We look forward to Tom delivering his quality consulting services to our clients in the Midwest and helping to expand the RLR brand beyond the western United States.”

Frale earned a Bachelor of Science in Economics from Northern Illinois University and a Master of Business Administration in Service Sector Management from the Kellstadt Graduate School of Business at DePaul University. He can be reached at tom.frale@rlrmgmt.com or 847-431-2072.

About RLR Management Consulting

Founded in 1988, RLR Management Consulting (RLR) is the industry’s longest tenured privately-owned consulting firm servicing community banks nationwide in four primary categories: technology, regulations/compliance, operations and M&A. A trusted consultancy, RLR’s clientele includes De Novo banks and multi-billion dollar financial services companies, as well as community banks and mid-sized regional banks. The company also provides consulting services to vendors and third party service providers. RLR has offices in both Reno, Nev. and Palm Desert, Calif. For more information, visit www.rlrmgmt.com and follow the company on LinkedIn and Twitter.

Contacts

For RLR Management Consulting
Catherine Mootz, 678-781-7227
cmootz@williammills.com

Contacts

For RLR Management Consulting
Catherine Mootz, 678-781-7227
cmootz@williammills.com