Convergence of VoIP and UC Predicted to Drive the Global Temperature Mobile VoIP Market Through 2020, Says Technavio

LONDON--()--According to the latest research study released by Technavio, the global mobile VoIP market is expected to attain a CAGR of over 28% until 2020.

This research report titled ‘Global Mobile VOIP Market 2016-2020’, provides an in-depth analysis of market growth in terms of revenue and emerging market trends. This market research report also includes up to date analysis and forecasts for various market applications, including freemium model, premium model, and enterprise model.

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Converged applications such as UCs help companies increase revenues and decrease costs. These also enhance productivity and improve customer service. UC adds real-time call control, collaboration, media handling, and integration of voice and data applications. IP-enabled UC systems provide opportunities to integrate instant messaging (IM), presence awareness, and features such as click-to-call, click-to-conference, web and voice conferencing, web or multimedia chat, and document collaboration through a common user interface,” said Rakesh Panda, one of Technavio’s lead analysts for M2M and connected devices.

Convergence of fixed and mobile networks act as a positive driver for VoIP. By migrating voice services to IP on fixed and mobile networks, VoIP players are looking to introduce high-value services that combine fixed and mobile voice, data services, as well as content. These services are eventually anticipated to transcend all network and devices,” added Rakesh.

Segmentation of global temperature sensor market by application 2015

 

Freemium model

  0.96

Premium model

1.92

Enterprise model

6.72
 

Source: Technavio research

 

Global mobile VoIP market by freemium model

The mVoIP market has gained significant traction, driven by improvements in the user interface and underlying technology. This market segment exhibits a significant untapped potential in terms of customer base. Therefore, most mobile VoIP organizations such as Skype are adopting the freemium model to expand. These companies support advertising models to obtain revenue so that they can maintain a strategic relationship with communication service providers to continue their operations.

Hence, the proportion of income is anticipated to be lesser when compared with premium and enterprise models. However, the number of mVoIP customers in the freemium model will significantly increase during the course of the forecast period.

Global mobile VoIP market by premium model

Few companies are providing carrier mVoIP for prepaid acquisition aggression. For instance, in Germany, Blau.de has launched an app that is majorly positioned for long-term contract customers of the rival carrier. This company provides flat rate mobile data packages with expensive out-of-bundle mobile calling rates. This company provides each new user with a credit of one Euro to make national calls or texts. Registered users then top-up to continue the app usage before service expiration. Users opt for the premium service model for making international and roaming calls at low costs by availing inexpensive calling plans offered by mVoIP companies.

Global mobile VoIP market by enterprise model

With advances in technology in VoIP and voice over long-term evolution (VoLTE), data streams have become faster. Users have increased their data usage with the continuing global deployment of 4G LTE networks. To tap the potential of this market, mVoIP companies, such as Vonage, offer different calling plans for small businesses and residences.

It is to be noted that VoIP increases business efficiency and reduces latency, thereby facilitating effective decision-making. As mobility has become inevitable in organizations, the enterprise mVoIP model has gained significant momentum. This segment will likely witness steady revenue growth over the forecast period.

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About Technavio

Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 630 333 9501
UK: +44 208 123 1770
www.technavio.com
media@technavio.com

Release Summary

According to the latest research study released by Technavio, the global mobile VoIP market is expected to attain a CAGR of over 28% until 2020.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 630 333 9501
UK: +44 208 123 1770
www.technavio.com
media@technavio.com