Global Augmented Reality in Gaming Market to Grow 174.2% by 2020 - Key Vendors are Augmented Pixels, Blippar & Total Immersion - Research and Markets

DUBLIN--()--Research and Markets has announced the addition of the "Global Augmented Reality in Gaming Market 2016-2020" report to their offering.

The global AR market for gaming is projected to grow at a CAGR of 174.2% during the period 2016-2020.

Gaming is an important consumer segment that AR can revolutionize. Most mobile games are preloaded with the developer versions of terrains, levels, and characters. AR gives gamers the opportunity to create their own racing terrains, characters, and targets.

A number of AR vendors have used crowdfunding to raise capital for their projects. This is helping the market in different ways. It increases awareness among potential customers and encourages new vendors to enter the market, leading to greater competition and lower prices. It also allows vendors to forecast the demand for their products, directly communicate with potential buyers, and involve them in product development.

According to the report, manufacturers increasingly integrate AR solutions into mobile devices such as smartphones, tablets, and phablets to enhance their value proposition and enrich user experience. This increased integration is expected to boost the growth of the market during the forecast period, especially with the growing penetration of smartphones and tablets.

Further, the report states that there are many AR gaming apps, produced by individuals and companies, available in the market. A majority of them have failed, however, because of poor content and the lack of ability to add new content.

Key Topics Covered:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Mobile AR value chain

PART 06: Market landscape

PART 07: Geographical segmentation

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Buying behavior

PART 14: Vendor landscape

PART 15: Market summary

PART 16: Analyst insights

Companies Mentioned:

  • Augmented Pixels
  • Aurasma
  • Blippar
  • Catchoom
  • Infinity Augmented Reality
  • Metaio
  • Qualcomm
  • Total Immersion
  • VividWorks
  • Wikitude
  • Zappar

For more information visit http://www.researchandmarkets.com/research/zj43tq/global_augmented

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Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716