SEATTLE--(BUSINESS WIRE)--Redfin (www.redfin.com), the next-generation real estate brokerage, today announced the debut of its home-buying and selling services in Santa Barbara, CA. In addition to working with local, Redfin-employed real estate agents, people can now search Redfin.com and the Redfin iOS and Android apps for all the agent-listed homes for sale in Santa Barbara and Ventura counties.
“Between access to legendary beaches like Refugio and the incredible walkability of State Street and Milpas, Santa Barbara is a highly desirable community to live and work in,” said Jeff Bale, Redfin’s Regional Director for the Western U.S. “We are excited to bring Redfin’s modern technology and the best value in the industry to Santa Barbara, to change the way people buy and sell homes from the hills of Ojai to the valleys of Santa Maria.”
To grow the brokerage locally, Redfin brought seasoned real estate agent John Venti to Santa Barbara. John joined Redfin in 2010 as a real estate agent where he became one of the top-performing agents in the company and in the community. Los Angeles Magazine recognized John’s accomplishments by naming him among the top 1 percent of all Los Angeles real estate agents five years in a row. In 2014, John was promoted to Area Manager, overseeing the brokerage’s operations and growth in the local market. John brings 25 years of experience as a real estate agent and positive reviews from the more than 150 customers he has helped buy and sell homes in Southern California.
John and his wife Mirella, also a licensed real estate agent with Redfin, will work together as a team to help people buy and sell homes in Santa Barbara.
“As a SoCal native, Santa Barbara has always been right in my family’s backyard,” said John. “Mirella and I have always admired the Spanish revival architecture and California bungalows, and it’s been a long-time dream of ours to live in and work with Santa Barbara’s amazing homes. I feel so fortunate for this opportunity to bring Redfin to a town I love and to use our personal service and technology to make a difference in this competitive real estate market.”
Redfin was founded in Seattle in 2006 with the mission to reinvent real estate to benefit consumers, and has steadily expanded to 83 major U.S. cities. The Redfin model is different from traditional brokerages in how it combines advanced technology with full-service agents who are paid a salary, receive benefits and earn bonuses based on customer satisfaction. All reviews for Redfin agents are published on their online profiles.
Because most of Redfin’s customers discover the company through its website, Redfin agents spend all their time working with existing clients and zero time looking for new business. As a result, Redfin operates very efficiently, and can pass along savings to its clients.
Redfin agents charge a 1.5 percent listing fee for sellers, rather than the typical 2.5 percent, while providing a complete home-selling service including pricing and staging advice, free professional photography and marketing. Someone selling an $850,000 home with a Redfin agent would save $8,500. For buyers, Redfin refunds part of the buyer’s agent commission. For example, someone buying an $850,000 home with a Redfin agent in Santa Barbara would receive a refund of over $5,500 at closing.
With the arrival of Redfin comes a host of technology features that benefit both website users and brokerage clients:
- Book It Now: Ability to instantly schedule a home tour with a Redfin agent with a single click from a browser, iPhone, iPad or Android app.
- Redfin 3D Walkthrough: High-resolution, interactive views from every angle inside homes listed with a Redfin agent.
- Redfin Estimate: A highly accurate automated calculation of the market value of an individual home, driven by Redfin’s data, cloud computing power and comparable homes on the market.
- Instant Updates: Smartphone or email notifications when new homes are listed or when prices drop.
- Tour and Offer Insights: Real-time statistics and notes from Redfin agents about thousands of homes and offers.
- Redfin Matchmaker: Software that recommends unexpected listings to Redfin clients.
- Deal Room: A real-time guide through the closing process, including milestones, deadlines and tasks.
- Redfin Open Book: A resource for buyers and sellers that includes reviews of lenders, inspectors, title companies, handypeople and stagers, as well as feedback from Redfin agents.
Connect with Redfin
Redfin (www.redfin.com) is a next-generation real estate brokerage that represents people buying and selling homes. Founded by technologists, Redfin employs a team of experienced, full-service real estate agents who are advocates for their clients, earning customer-satisfaction bonuses, not just commissions. Redfin.com features all the broker-listed homes for sale, as well as for-sale-by-owner properties that don't pay brokers a commission. Redfin also offers online tools, built by its own software engineers, that make the entire process of buying or selling a home easier. The company serves more than 80 major markets across the U.S. and has closed more than $25 billion in home sales. In 2014, Redfin was included in CNBC’s Disruptor 50 list as an innovator that is revolutionizing the real estate industry.