Elliptic Labs Launches BEAUTY Ultrasound Proximity Software, Replacing Hardware-Based Sensor, To Make Phones Sleeker and Less Expensive

Elliptic Labs BEAUTY – the first software-based solution to replace the smartphone's optical proximity sensor (Photo: Business Wire)

SAN FRANCISCO & SHANGHAI--()--After revolutionizing the user interface market for mobile devices with its unique ultrasound technology, innovator Elliptic Labs has turned its attention toward reinventing the optical proximity sensor for smartphones. Hardware-based optical sensors have been an indispensable part of every smartphone since their inception to turn off the screen and disable touch functionality when a user holds a device to their ear. By replacing these hardware components, with Elliptic Labs' “BEAUTY” – the first software-based solution to replace the optical proximity sensor – the unsightly black holes on the front of smartphone will be removed. The result is a more esthetically pleasing design.

The optical proximity sensor requires one rectangular black shape or two large holes on the screen, these sensors detect when users are in call mode so the touchscreen can be deactivated. Smartphone designers have long wanted to remove these unattractive holes on the faceplate of the phone, but without the proximity functionality, a user's cheek could accidentally trigger functions on the screen.

The hardware performing this required function has remained unchanged for years and represents a growing, multi-billion-dollar market worldwide. "We are disrupting this market with a superior software solution," explained Laila Danielsen, CEO of Elliptic Labs. "Our BEAUTY ultrasonic software-only solution replaces and outperforms optical hardware sensors, beautifying mobile design, reducing cost and freeing up physical space inside mobile device. We will see our BEAUTY solution incorporated into phones in 2016.”

With Elliptic Labs BEAUTY product, ultrasound software delivers the proximity functionality, re-using the existing earpiece and microphone previously used only for audio. A potential game changer, Elliptic Labs’ BEAUTY software is the only technology today that can deliver the proximity functionality without using a physical hardware sensor.

Elliptic Labs BEAUTY software solves some of the issues associated with today’s optical proximity hardware sensors, reduces costs, and improves performance. Optical proximity sensors can be unreliable in certain weather conditions or in response to variations in hair and skin color. Elliptic Labs is working directly with OEMs to cost-effectively integrate BEAUTY ultrasound proximity software into phones. For more information visit: http://www.ellipticlabs.com/?page_id=2252

Contacts

for Elliptic Labs
Aoife Kimber, +650-773-7288
akimber@kimberpr.com

Release Summary

Elliptic Labs Launches BEAUTY Ultrasound Proximity Software, Replacing Hardware-Based Sensor, To Make Phones Sleeker and Less Expensive

Contacts

for Elliptic Labs
Aoife Kimber, +650-773-7288
akimber@kimberpr.com